Ingredion Incorporated SWOT Analysis, Competitors & USP
SWOT analysis of Ingredion Incorporated analyses the brand by its strengths, weaknesses, opportunities & threats. In Ingredion Incorporated SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Ingredion Incorporated to benchmark its business & performance as compared to the competitors. Ingredion Incorporated is one of the leading brands in the food & beverages sector.
The table below lists the Ingredion Incorporated SWOT (Strengths, Weaknesses, Opportunities, Threats), top Ingredion Incorporated competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| Ingredion Incorporated Brand Analysis | |
|---|---|
| Parent Company |
Ingredion Incorported (Formerly Corn Products International, Inc.) |
| Category |
Food Processing |
| Sector | |
| Tagline/ Slogan |
Developing ideas. Delivering Solutions |
| USP |
With over 100 years of experience supplying the world with innovative ingredient solutions, they are a vital part of everyday life – in thousands of ways; from baked goods to corrugated board, beverages to lotions, its ingredients are in products that people around the world use every day |
| Ingredion Incorporated STP | |
| Segment |
Business Segments: Food and Beverage Sweeteners, Food and Beverage Starches, Health & Nutrition, Personal Care, Green Solutions Pharmaceutical, Industrial, Animal Nutrition and Co-Products |
| Target Group |
Food, beverage, brewing, pharmaceutical and numerous industrial sectors around the world |
| Positioning |
Committed to supplying customers with quality, innovative ingredient solutions that are on-trend and in demand |
| SWOT Analysis of Ingredion Incorporated | |
| Ingredion Incorporated Strengths |
Below are the Strengths in the SWOT Analysis of Ingredion Incorporated: 1. Global network of manufacturing facilities, ingredient development centers and sales offices in 40 countries with over 11,000 employees& a strong balance sheet and cash flow generation 5. Diverse operations and a strong global presence |
| Ingredion Incorporated Weaknesses |
Here are the weaknesses in the Ingredion Incorporated SWOT Analysis: 1. Changing consumption preferences including those relating to high fructose corn syrup 3. There is a reduced demand for products with synthetics in colors, flavor enhancers, preservatives, anti-oxidants and also artificial sweeteners. |
| Ingredion Incorporated Opportunities |
Following are the Opportunities in Ingredion Incorporated SWOT Analysis: 1. Tapping potential of growth in key categories such as carbonated soft drinks, brewing, global prepared meals, confectionary, ice cream, yogurt, sauces and dressings &soups |
| Ingredion Incorporated Threats |
The threats in the SWOT Analysis of Ingredion Incorporated are as mentioned: 1. Fluctuations in prices of fuels and energy products can have adverse effects on the company’s production costs and profitability 2. Markets within which it operates are highly competitive 3. Vulnerable to development of new substitution products |
| Ingredion Incorporated Competition | |
| Ingredion Incorporated Competitors |
Below are the top 3 competitors of Ingredion Incorporated: 1. Archer-Daniels-Midland Company 3. Tate & Lyle Ingredients Americas, Inc. |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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