Savola Group SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 29, 2020

SWOT analysis of Savola Group analyses the brand by its strengths, weaknesses, opportunities & threats. In Savola Group SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Savola Group to benchmark its business & performance as compared to the competitors. Savola Group is one of the leading brands in the food & beverages sector.

The table below lists the Savola Group SWOT (Strengths, Weaknesses, Opportunities, Threats), top Savola Group competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Savola Group SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Savola Group Brand Analysis
Parent Company

Savola Group

Category

Food Processing

Sector

Food & Beverages

Tagline/ Slogan

Always fresh, always for less

USP

Give consumers a fair price, while ensuring returns to our investors and all stakeholders

Savola Group STP
Segment

Foods comprises of Edible Oils, Sugar and Noodles/Pasta, Retail , Plastics

Target Group

Households/chefs/restaurants

Positioning

Always looking for ways to create superior offers for our customers-what they call "offer advantage"

SWOT Analysis of Savola Group
Savola Group Strengths

Below are the Strengths in the SWOT Analysis of Savola Group:

1. Strong Financial Performance & constant revenue growth

2. Leading Market Position specially in the Middle East

3. Diversified Business operations in edible oils, sugar, fresh dairy products, and restaurants serving fast foods

4. Responsive and agile in growing market share through our market research, in-depth analyses and 25 years of experience

5. It is ranked among the top 10 companies in the Saudi Arabian market

6. The  total workforce of the group is around 17,000 employees

Savola Group Weaknesses

Here are the weaknesses in the Savola Group SWOT Analysis:

1. Limited global presence as compared to global leaders in the segment

2. Dependence majorly on domestic market is a concern

Savola Group Opportunities

Following are the Opportunities in Savola Group SWOT Analysis:

1. Strategic Acquisitions and global tie-ups to enhance its market presence

2. Growing Retail Sector in UAE and Middle East which can be tapped for growth

Savola Group Threats

The threats in the SWOT Analysis of Savola Group are as mentioned:

1. Intense competition from global players

2. Fluctuating Global Economic Conditions

3. Strict Government policies

Savola Group Competition
Savola Group Competitors

Below are the top 3 competitors of Savola Group:

1.Supreme Foods Group
2. Astra Food Company
3. Americana Group (Kuwait Food Company)


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Savola Group. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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