Published in Food & Beverages category by MBA Skool Team
Burger Street is one of the leading brands in the food & beverages sector. Burger Street SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Burger Street:
Family owned business which has expanded through many outlets
Understanding of local tastes has been beneficial$
Fresh made to order food adds to customer satisfaction
Specialty beverages also available
Has been in the fast food industry since a long time
Above are the strengths in the SWOT Analysis of Burger Street. The strengths of Burger Street looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Burger Street Weaknesses
Limited number of stores as compared to bigger food chains
Being a small chain, the revenue market share is less
These were the weaknesses in the Burger Street SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Burger Street Opportunities
Build brand loyal local customer base
Expand menu beyond burgers
Offer waiter service and delivery service at par with global industry standards
Above we covered the opportunities in Burger Street SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Burger Street Threats
Large multinational burger chains
Health conscious customers
Changing economic scenarios and increasing prices of raw materials
The threats in the SWOT Analysis of Burger Street are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Small burger joint that provides comfort food for sub urban youth
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