Published in Heavy Equipment & Engineering category by MBA Skool Team
Cummins is one of the leading brands in the heavy equipment & engineering sector. Cummins SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Cummins:
Also has entered into related businesses like filters, turbochargers, batteries etc
Significant presence in many developing countries
It has a strong workforce of over 40,000
Cummins has over 5,000 facilities in 197 countries and territories
Above are the strengths in the SWOT Analysis of Cummins. The strengths of Cummins looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Heavy dependence on few suppliers
Tough competition means limited market share
These were the weaknesses in the Cummins SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Opportunities in the Asian market
Rise in the demand for Diesel engines worldwide
Strategic joint ventures with Fluid companies, OEM’s etc. could pave the way for independent business units
Tightening of Emission standards
Growth in filtration market
Above we covered the opportunities in Cummins SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Intense competitive pressure
Rising labor wages in the U.S.
Potential Currency exchange losses
The threats in the SWOT Analysis of Cummins are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Making people’s lives better by unleashing the power of Cummins
Provides end to end solutions when it comes to Engines
People and businesses who want Diesel engines and related technology around the world
Customers expecting top quality design, manufacture, distribution network, service and related technologies, including fuel systems, controls, air handling, filtration, emission solutions and electrical power generation systems.
Exceed expectations, consistently; Exceeding customer expectations by always being first to market with the best products
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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