SembCorp Industries SWOT Analysis

Published in Heavy Equipment & Engineering category by MBA Skool Team

SembCorp Industries is one of the leading brands in the heavy equipment & engineering sector. SembCorp Industries SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of SembCorp Industries:

SembCorp Industries Strengths

  1. Good financial position with excellent financial structure maintained by Temasek Holdings
  2. Good Assets makes for a good current ratio
  3. Has diversified into energy and waste water management and urban development which assures a hassle free revenue
  4. Strong position in the industry and good brand value

Above are the strengths in the SWOT Analysis of SembCorp Industries. The strengths of SembCorp Industries looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

SembCorp Industries Weaknesses

  1. The current attention to other business might lead to losing share in shipbuilding
  2. Being a public sector company does not allow room for capital expansion and expenditure

These were the weaknesses in the SembCorp Industries SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

SembCorp Industries Opportunities

  1. The utilities business is spreading widely in Asia where there is huge demand for utilities
  2. The company is finding avenues for more income streams in Asia and Africa

Above we covered the opportunities in SembCorp Industries SWOT Analysis. The opportunities for any brand can include prospects of future growth.

SembCorp Industries Threats

  1. Domestic private and cheap Chinese competitors are eating away the market share
  2. High steel prices and strong local currency are also major threats

The threats in the SWOT Analysis of SembCorp Industries are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

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Hence this concludes the SembCorp Industries SWOT analysis.

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About SembCorp Industries

The table below gives the brand overview along with its target market, segmentation, positioning & USP

SembCorp Industries Overview
Parent Company

SembCorp Industries, Singapore

Category

Heavy Equipment

Sector

Heavy Equipment & Engineering

Tagline/ Slogan

Vital Partners. Essential Solutions

USP

Serving more than 5 million people every day through Power generation, Waste Water treatment, Shipbuilding and Urban development

SembCorp Industries STP
Segmentation

People and businesses who want services in integrated ship repair, shipbuilding, ship conversion, rig building and offshore and marine engineering

Target Market

People or Business expecting a ‘Vital Partner’ to leverage mutual strengths and sector experience

Positioning

Solution providers, pioneers and innovators in all businesses


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to SembCorp Industries. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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