Sealed Air SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Sealed Air analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Sealed Air SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Sealed Air to benchmark its business & performance as compared to the competitors and industry. As of 2020, Sealed Air is one of the leading brands in the industrial products and chemicals sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Sealed Air competitors and includes Sealed Air target market, segmentation, positioning & Unique Selling Proposition (USP).

Sealed Air SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Sealed Air Brand Analysis
Parent Company

Sealed Air Corporation

Category

Industrial Products

Sector

Industrial Products and Chemicals

Tagline/ Slogan

Our Products protect your Products; Re-Imagine

USP

Changed the way we pack and ship parcels

Sealed Air STP
Sealed Air Segmentation

Food care, Product care and Hygiene Care

Sealed Air Target Market

Companies requiring packaging materials

Sealed Air Positioning

Making the world a safer and cleaner place

Sealed Air SWOT Analysis
Sealed Air Strengths

Below are the Strengths in the SWOT Analysis of Sealed Air:

1. Presence in over 200 locations
2. Strong brands like Cryovac, Bubble Wrap cushioning and and Diversey cleaning & hygiene
3. Serves a variety of companies
4. Market leader in highly sophisticated packaging products

5. Revolutionized the packaging industry by reducing cost, using less material and reducing loss from damages

6. Close to 25,000+ employees in the organization

7. Acquisition of smaller brands have strengthened its position as a leader

Sealed Air Weaknesses

Here are the weaknesses in the Sealed Air SWOT Analysis:

1. Margins are limited due to competition from other players & local companies
2. Strong competitors making product differentiation difficult

Sealed Air Opportunities

Following are the Opportunities in Sealed Air SWOT Analysis:

1. Increasing E-commerce will increase the demand for packaging
2. High growth possibility in the emerging markets

3. Companies preferring environment friendly packaging

Sealed Air Threats

The threats in the SWOT Analysis of Sealed Air are as mentioned:

1. Competition from unbranded packaging companies

2. Compliance issues and government policies related to use of raw materials

3. Cannibalization of coated products

Sealed Air Competition
Competitors

Below are the top 3 Sealed Air competitors:

1. Bemis Company
2. Sonoco Products Company 
3. Printpack, Inc.


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Sealed Air. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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