SWOT analysis of LG Chem analyses the brand by its strengths, weaknesses, opportunities & threats. In LG Chem SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like LG Chem to benchmark its business & performance as compared to the competitors. LG Chem is one of the leading brands in the industrial products and chemicals sector.
The table below lists the LG Chem SWOT (Strengths, Weaknesses, Opportunities, Threats), top LG Chem competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
LG Chem Brand Analysis | |
---|---|
Parent Company |
LG Corporation |
Category |
Chemicals & polymers, industrial materials, IT & electronic materials |
Sector | |
Tagline/ Slogan |
Our world best technology helps your business succeed |
USP |
From quality petrochemicals to advanced IT and electronic materials, we have innovative solutions you won’t find anywhere else. |
LG Chem STP | |
Segment |
Businesses looking for growth, performance and innovative solutions. |
Target Group |
Businesses in the field of petrochemicals, IT and electronics. |
Positioning |
Solution Partner for businesses to help them succeed in the global marketplace. |
SWOT Analysis of LG Chem | |
LG Chem Strengths |
Below are the Strengths in the SWOT Analysis of LG Chem: 1. Steady revenue growth with increasing annual revenue |
LG Chem Weaknesses |
Here are the weaknesses in the LG Chem SWOT Analysis: 1. Stagnant market share in the sector as better technology & demand drive consumers to turn to competitive players in the market |
LG Chem Opportunities |
Following are the Opportunities in LG Chem SWOT Analysis: 1. Entry into the LCD glass sub-slate business which is an upcoming technology, investments of up to 700 billion KRW. |
LG Chem Threats |
The threats in the SWOT Analysis of LG Chem are as mentioned: 1. Uncertain global economic trends as rumors of another Global Recession loom over the world, which may result in lesser purchase of technology and increased losses to the business. |
LG Chem Competition | |
LG Chem Competitors |
Below are the top 3 competitors of LG Chem: 1.Samsung SDI Co. |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to LG Chem. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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