SABIC Saudi Basic Industries SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of SABIC Saudi Basic Industries analyses the brand by its strengths, weaknesses, opportunities & threats. In SABIC Saudi Basic Industries SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like SABIC Saudi Basic Industries to benchmark its business & performance as compared to the competitors. SABIC Saudi Basic Industries is one of the leading brands in the industrial products and chemicals sector.

The article below lists the SABIC Saudi Basic Industries SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the SABIC Saudi Basic Industries SWOT Analysis:

SWOT Analysis of SABIC Saudi Basic Industries

For SABIC Saudi Basic Industries, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

SABIC Saudi Basic Industries Strengths

The strengths of SABIC Saudi Basic Industries looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of SABIC Saudi Basic Industries :

1. World's market leaders in the production of polyethylene, polypropylene and other advanced thermoplastics, glycols, methanol and fertilizers.

2. Comprehensive portfolio of chemical products addressing diverse customer base and global presence in 40 countries

3. Significant research and development with 17 dedicated Technology & Innovation facilities across the globe.

4. Strong Customer Value Enhancement policies through customized process-oriented solutions

5. Nearly 40,000 employees form a part of the workforce

6. Strong backing by the Saudi govt makes it a strong player

SABIC Saudi Basic Industries Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the SABIC Saudi Basic Industries SWOT Analysis:

1. Dumping allegations by countries like India, Turkey hamper brand image

2. Turbulent relationship with subsidiaries on Sublicensing overcharging issues

3. Weak supply chain than can affect the efficiency of SABICs network


SABIC Saudi Basic Industries Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in SABIC Saudi Basic Industries SWOT Analysis:

1. Joint Ventures can help in increasing capacity and meeting demands effectively

2. Leveraging on strong innovation and technological capabilities to improve product portfolio

3. Demand for sustainable innovation in fertilizer business

SABIC Saudi Basic Industries Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of SABIC Saudi Basic Industries are as mentioned:

1. Environmental liabilities could result in substantial costs and increased potential liabilities

2. Political instability in the Middle East might disrupt operations

3. Intense competition in petrochemical field affecting profitability


SABIC Saudi Basic Industries Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 5 competitors of SABIC Saudi Basic Industries:

1.Reliance Industries Limited

2.Mitsubishi Chemical

3.Lyondell Basell Industries AF S.C.A.

4.Formosa Petrochemical Corporation

5.Braskem SA

Hence this concludes the SABIC Saudi Basic Industries SWOT analysis.

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About SABIC Saudi Basic Industries

SABIC Saudi Basic Industries Overview
Parent Company

Saudi Basic Industries Corporation (SABIC)

Category

Diversified Chemical

Sector

Industrial Products and Chemicals

Tagline/ Slogan

Sharing Our Futures

USP

World’s 2nd largest diversified chemicals company

SABIC Saudi Basic Industries STP
Segmentation

Manufacturing companies and industries

Target Market

Consumer good manufactures, Fertilizer manufacturing sector, Automotive, Electronics, Construction, Health care sector and Aircraft manufacturers

Positioning

Meeting the unmet needs of customers through innovation


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to SABIC Saudi Basic Industries. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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