Taxi For Sure SWOT Analysis, Competitors & USP

Posted in IT & Technology, Total Reads: 5303

SWOT analysis of Taxi For Sure analyses the brand/company with its strengths, weaknesses, opportunities & threats. Taxi For Sure is one of the leading brands in the IT & Technology sector. The table below also lists the top Taxi For Sure competitors and elaborates Taxi For Sure segmentation, targeting, positioning & USP.

Taxi For Sure

Parent Company

ANI Technologies Pvt Ltd


Service provider for taxi hiring (Aggregator)


IT & Technology

Tagline/ Slogan

U drink V drive; Your Taxi has arrived


Reliable taxi ride ‘for sure’

Taxi For Sure STP


People who mobile from one place to another for any purpose

Target Group

Customers who are in need of cabs instantly


Experience, Economical & Convenience

Taxi For Sure SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Taxi For Sure. Strengths are:

1. Only service provider with operator based model

2. Operators have better control over drivers

3. Early mover advantage

4. First into NANO service & it has huge potential

5. Rapid expansion

6. Employees are from well reputed institutions compared to its competitors

7. Acquisition by Ola means more financial stability and better reach


Here are the weaknesses in the Taxi For Sure SWOT Analysis:

1. Drivers are the face of the company and hence their misbehavior directly affects the brand image

2. While the demand is huge, amount of cash burning is huge and monetization is very difficult currently


Following are the Opportunities in Taxi For Sure SWOT Analysis:

1. Unorganized market is huge (~90%) and hence potential is high

2. Increasing internet penetration & smart phone users

3. Rising disposable income

4. Shifting of consumers towards convenience creates huge demand


The threats in the SWOT Analysis of Taxi For Sure are as mentioned:

1. Rising competition

2. Presence of many national players

3. Absence of clear government regulations in developing countries

4. Customer loyalty is less in this industry

Taxi For Sure Competition


Below are the top 5 Taxi For Sure competitors:

1. Uber Cabs

2. Meru cabs(India)

3. Easycabs

4. Unorganized players (Auto rickshaws/Taxis)

5. Carpooling services

The brandguide table above concludes the Taxi For Sure SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Browse marketing analysis of more brands and companies similar to Taxi For Sure. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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