Taxi For Sure SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Taxi For Sure, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Taxi For Sure to benchmark its business & performance as compared to the competitors, and make strategic improvements. Taxi For Sure is one of the leading brands in the IT & Technology sector.
The article below lists the Taxi For Sure SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Taxi For Sure SWOT Analysis:
In this article:
For Taxi For Sure, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.
The strengths of Taxi For Sure looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Taxi For Sure :
1. Only service provider with operator based model
2. Operators have better control over drivers
3. Early mover advantage
4. First into NANO service & it has huge potential
5. Rapid expansion
6. Employees are from well reputed institutions compared to its competitors
7. Acquisition by Ola means more financial stability and better reach
The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Taxi For Sure SWOT Analysis:
1. Drivers are the face of the company and hence their misbehavior directly affects the brand image
2. While the demand is huge, amount of cash burning is huge and monetization is very difficult currently
The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Taxi For Sure SWOT Analysis:
1. Unorganized market is huge (~90%) and hence potential is high
2. Increasing internet penetration & smart phone users
3. Rising disposable income
4. Shifting of consumers towards convenience creates huge demand
The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Taxi For Sure are as mentioned:
1. Rising competition
2. Presence of many national players
3. Absence of clear government regulations in developing countries
4. Customer loyalty is less in this industry
There are several brands in the market which are competing for the same set of customers. Below are the top 5 competitors of Taxi For Sure:
1. Uber Cabs
2. Meru cabs(India)
4. Unorganized players (Auto rickshaws/Taxis)
5. Carpooling services
Hence this concludes the Taxi For Sure SWOT analysis.
Continue reading more about the brand/company.
|Taxi For Sure Overview|
ANI Technologies Pvt Ltd
Service provider for taxi hiring (Aggregator)
U drink V drive; Your Taxi has arrived
Reliable taxi ride ‘for sure’
|Taxi For Sure STP|
People who mobile from one place to another for any purpose
Customers who are in need of cabs instantly
Experience, Economical & Convenience
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Taxi For Sure. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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