SWOT analysis of Internet explorer analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Internet explorer SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Internet explorer to benchmark its business & performance as compared to the competitors and industry. Internet explorer is one of the leading brands in the IT & Technology sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Internet explorer competitors and includes Internet explorer target market, segmentation, positioning & Unique Selling Proposition (USP).
Internet explorer | |
Parent Company |
Microsoft corporation |
---|---|
Category |
Web browsers |
Sector | |
Tagline/ Slogan |
Fast is now beautiful |
USP |
Improved versions with better offerings than previous versions |
Internet explorer STP | |
Internet explorer Segmentation |
Computer users |
Internet explorer Target Market |
Computer users assessing internet for various purposes |
Internet explorer Positioning |
Positioned as one of the most efficient and speedy web browser |
Internet explorer SWOT Analysis | |
Internet explorer Strengths |
Below are the Strengths in the SWOT Analysis of Internet explorer: 1.Constant improved versions and innovative offerings |
Internet explorer Weaknesses |
Here are the weaknesses in the Internet explorer SWOT Analysis: 1.Unable to maintain market leadership due to competition |
Internet explorer Opportunities |
Following are the Opportunities in Internet explorer SWOT Analysis: 1. Computer users not using internet 3.Providing more integrated offerings and services |
Internet explorer Threats |
The threats in the SWOT Analysis of Internet explorer are as mentioned: 1. External attacks by hackers or malicious software and virus |
Internet explorer Competition | |
Competitors |
Below are the top 3 Internet explorer competitors: 1. Google chrome |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Internet explorer. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
Search & Explore : BrandGuide
What is MBA Skool?About Us
MBA Skool is a Knowledge Resource for Management Students & Professionals.
Business Courses
Quizzes & Skills
Quizzes test your expertise in business and Skill tests evaluate your management traits
Related Content
All Business Sections
Write for Us