Published in IT & Technology category by MBA Skool Team
AVG Anti-virus is one of the leading brands in the IT & Technology sector. AVG Anti-virus SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of AVG Anti-virus:
Fully functional version is available free of cost
One of the earliest market entrants
Continuous product improvement and development
Provides security and protection from social networking website threats
AVG claims to have over 110 million users
Available for Mobile too.
Above are the strengths in the SWOT Analysis of AVG Anti-virus. The strengths of AVG Anti-virus looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
AVG Anti-virus Weaknesses
Complete security against new and latest viruses, trojans and worms is difficult unless customers update their virus databases regularly
These were the weaknesses in the AVG Anti-virus SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
AVG Anti-virus Opportunities
Educating users about threat of viruses
Integration with internet service providers or software companies
Above we covered the opportunities in AVG Anti-virus SWOT Analysis. The opportunities for any brand can include prospects of future growth.
AVG Anti-virus Threats
Major new threats which can go undetected
Product development in current competitors in the market
Newly emerging competition
The threats in the SWOT Analysis of AVG Anti-virus are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Easy to use and provides security from virus as well as internet threats
AVG Anti-virus STP
Computer users looking for online protection
Computer users dealing with software, internet and other applications
Positioned as an efficient antivirus tool which can provide anti-virus protection as well as internet security
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