SWOT analysis of AVG Anti-virus analyses the brand/company with its strengths, weaknesses, opportunities & threats. AVG Anti-virus is one of the leading brands in the IT & Technology sector. In addition to SWOT Analysis, the table below also lists the top AVG Anti-virus competitors and elaborates AVG Anti-virus segmentation, targeting, positioning & USP.
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AVG Anti-virus | |
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Parent Company |
AVG Technologies |
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Category |
Anti-virus tools |
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Sector |
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Tagline/ Slogan |
“Tough on viruses, easy on users” |
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USP |
Easy to use and provides security from virus as well as internet threats |
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AVG Anti-virus STP | |
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Segment |
Computer users looking for online protection |
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Target Group |
Computer users dealing with software, internet and other applications |
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Positioning |
Positioned as an efficient antivirus tool which can provide anti-virus protection as well as internet security |
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AVG Anti-virus SWOT Analysis | |
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Strengths |
Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of AVG Anti-virus. Strengths are: 1. Fully functional version is available free of cost |
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Weaknesses |
Here are the weaknesses in the AVG Anti-virus SWOT Analysis: 1.Complete security against new and latest viruses, trojans and worms is difficult unless customers update their virus databases regularly |
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Opportunities |
Following are the Opportunities in AVG Anti-virus SWOT Analysis: 1. Educating users about threat of viruses |
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Threats |
The threats in the SWOT Analysis of AVG Anti-virus are as mentioned: 1. Major new threats which can go undetected |
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AVG Anti-virus Competition | |
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Competitors |
Below are the top 3 AVG Anti-virus competitors: 1. Avast Anti-virus |
The brandguide table above concludes the AVG Anti-virus SWOT analysis along with its marketing and brand parameters.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.
Browse marketing analysis of more brands and companies similar to AVG Anti-virus. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
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