ADP SWOT Analysis, Competitors & USP
SWOT analysis of ADP analyses the brand by its strengths, weaknesses, opportunities & threats. In ADP SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like ADP to benchmark its business & performance as compared to the competitors. ADP is one of the leading brands in the IT & Technology sector.
The table below lists the ADP SWOT (Strengths, Weaknesses, Opportunities, Threats), top ADP competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
| ADP Brand Analysis | |
|---|---|
| Parent Company |
Automatic Data Processing, Inc. |
| Category |
Business Process Outsourcing Services & HCM Solutions |
| Sector | |
| Tagline/ Slogan |
The Business behind Business |
| USP |
Integrated computing and business outsourcing solutions |
| ADP STP | |
| Segment |
Professional employer organizations and Dealer services |
| Target Group |
Employers of All Sizes, Auto, Truck, Motorcycle, Marine and Recreational Vehicle Dealers |
| Positioning |
Leader in HCM solutions which equips ADP with pricing power |
| SWOT Analysis of ADP | |
| ADP Strengths |
Below are the Strengths in the SWOT Analysis of ADP: 1. Market leader in HR services in North America, Europe, Latin America, and the Pacific Rim 4. Serves over 600,000+ clients in over a 100 countries around the globe 5. High annual client retention rate and an average client contract of many years 6. The company has over 60,000 employees worldwide 7. Strong service portfolio includes Human resource, payroll, tax and benefits administration solutions from a single source 8. One of the few companies to receive a AAA credit rating |
| ADP Weaknesses |
Here are the weaknesses in the ADP SWOT Analysis: 1. High competition means limited margins |
| ADP Opportunities |
Following are the Opportunities in ADP SWOT Analysis: 1. Strong demand growth in cloud based systems |
| ADP Threats |
The threats in the SWOT Analysis of ADP are as mentioned: 1. Online data privacy breach may lead to lead to litigations |
| ADP Competition | |
| ADP Competitors |
Below are the top 5 competitors of ADP: 1. Paychex, Inc. 2. Insperity, Inc. 3. TriNet Group, Inc 4. Reynolds and Reynolds Company 5. International Business Machines Corporation |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to ADP. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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