Taiwan Semiconductors SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Taiwan Semiconductors analyses the brand by its strengths, weaknesses, opportunities & threats. In Taiwan Semiconductors SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Taiwan Semiconductors to benchmark its business & performance as compared to the competitors. Taiwan Semiconductors is one of the leading brands in the IT & Technology sector.

The article below lists the Taiwan Semiconductors SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Taiwan Semiconductors SWOT Analysis:

SWOT Analysis of Taiwan Semiconductors

For Taiwan Semiconductors, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Taiwan Semiconductors Strengths

The strengths of Taiwan Semiconductors looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Taiwan Semiconductors :

1.Strong Market Position

2. Strong client base around 600 customers

3. Good product mix, company has around 11000 products for various applications

4. Economies of scale

Taiwan Semiconductors Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Taiwan Semiconductors SWOT Analysis:

1. Dependence on third party contractors

2. Competitive segment


Taiwan Semiconductors Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Taiwan Semiconductors SWOT Analysis:

1. Growing global semiconductor market

2. Growth of nanometer technology and Soc.

3. Close to Chinese market

Taiwan Semiconductors Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Taiwan Semiconductors are as mentioned:

1. Economic slowdown in US and Eurozone

2.Exchange rate fluctuation


Taiwan Semiconductors Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Taiwan Semiconductors:

1. Analog Devices

2. Linear Technology

3.National Semiconductor

Hence this concludes the Taiwan Semiconductors SWOT analysis.

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About Taiwan Semiconductors

Taiwan Semiconductors

Parent Company

Taiwan Semiconductor Manufacturing Company, Limited

Category

Semiconductors

Sector

IT & Technology

Tagline/ Slogan

The proven path to success

USP

World largest dedicated Semiconductor foundry

Taiwan Semiconductors STP
Segmentation

Enterprises which needs semiconductor products.

Target Market

Provides semiconductor products for companies making pc, communication and customer electronic segment

Positioning

Provides most advanced and largest foundry services to the organizations


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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