L & T Infotech SWOT Analysis
L & T Infotech is one of the leading brands in the IT & Technology sector. L & T Infotech SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of L & T Infotech:
Quick Glance:
L & T Infotech Strengths
- Diversified revenue stream
- Strong customer base
- Global presence
- Strong financial performance, revenue of US $ 650 million and employee strength of 15,000
Above are the strengths in the SWOT Analysis of L & T Infotech. The strengths of L & T Infotech looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
L & T Infotech Weaknesses
- Dependence on mature market
- High customer concentration
These were the weaknesses in the L & T Infotech SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
L & T Infotech Opportunities
- Emerging markets
- Emerging Cloud computing technology
Above we covered the opportunities in L & T Infotech SWOT Analysis. The opportunities for any brand can include prospects of future growth.
L & T Infotech Threats
- High exposure to the foreign markets
- Bigger MNC's entering India and competing for global clients
- Economic slowdown and uncertainty in USA and Europe respectively
The threats in the SWOT Analysis of L & T Infotech are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the L & T Infotech SWOT analysis.
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About L & T Infotech
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| L & T Infotech Overview | |
|---|---|
| Parent Company |
Larson and Turbo |
| Category |
IT programming and services |
| Sector | |
| Tagline/ Slogan |
NA |
| USP |
One of the top Indian software company provides software solution and services |
| L & T Infotech STP | |
| Segmentation |
Enterprises seeking IT solutions, consulting and business outsourcing |
| Target Group |
Large overseas enterprises. |
| Positioning |
Prominent provider of Information technology(IT) services and solutions |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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