L & T Infotech SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of L & T Infotech analyses the brand by its strengths, weaknesses, opportunities & threats. In L & T Infotech SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like L & T Infotech to benchmark its business & performance as compared to the competitors. L & T Infotech is one of the leading brands in the IT & Technology sector.

The table below lists the L & T Infotech SWOT (Strengths, Weaknesses, Opportunities, Threats), top L & T Infotech competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

L & T Infotech SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
L & T Infotech Brand Analysis
Parent Company

Larson and Turbo

Category

IT programming and services

Sector

IT & Technology

Tagline/ Slogan

NA

USP

One of the top Indian software company provides software solution and services

L & T Infotech STP
Segment

Enterprises seeking IT solutions, consulting and business outsourcing

Target Group

Large overseas enterprises.

Positioning

Prominent provider of Information technology(IT) services and solutions

SWOT Analysis of L & T Infotech
L & T Infotech Strengths

Below are the Strengths in the SWOT Analysis of L & T Infotech:

1. Diversified revenue stream
2. Strong customer base

3. Global presence

4. Strong financial performance, revenue of US $ 650 million and employee strength of 15,000

L & T Infotech Weaknesses

Here are the weaknesses in the L & T Infotech SWOT Analysis:

1. Dependence on mature market
2. High customer concentration

L & T Infotech Opportunities

Following are the Opportunities in L & T Infotech SWOT Analysis:

1. Emerging markets
2. Emerging Cloud computing technology

L & T Infotech Threats

The threats in the SWOT Analysis of L & T Infotech are as mentioned:

1. High exposure to the foreign markets
2. Bigger MNC's entering India and competing for global clients
3. Economic slowdown and uncertainty in USA and Europe respectively

L & T Infotech Competition
L & T Infotech Competitors

Below are the top 4 competitors of L & T Infotech:

1. HCL
2. TCS
3. Wipro
4. Mahindra satyam


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to L & T Infotech. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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