Lam Research SWOT Analysis, Competitors & USP

SWOT analysis of Lam Research analyses the brand by its strengths, weaknesses, opportunities & threats. In Lam Research SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Lam Research to benchmark its business & performance as compared to the competitors. Lam Research is one of the leading brands in the IT & Technology sector.

The article below lists the Lam Research SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Lam Research SWOT Analysis:

SWOT Analysis of Lam Research

For Lam Research, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Lam Research Strengths

The strengths of Lam Research looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Lam Research :

1.Strong Market Position

2. Increasing operation efficiency

3. Strong liquidity position

4. Due to merger with Novellus Systems has created broad product portfolio.

Lam Research Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Lam Research SWOT Analysis:

1. Dependence on key customer

Lam Research Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Lam Research SWOT Analysis:

1. New Product launces

2.Robust R&D

2. Acquisition of Novellus Systems

Lam Research Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Lam Research are as mentioned:

1. Highly competitive market

2.Reliance on third party Outsourcer

Lam Research Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Lam Research:

1. Texas instruments

2. Linear technology

3.National semiconductor

Hence this concludes the Lam Research SWOT analysis.

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About Lam Research

Lam Research Corporation
Parent Company	Lam Research Corporation
Category	Semiconductors
Sector	IT & Technology
Tagline/ Slogan	Changing the value equation
USP	Company manufactures, design, sells and  services semiconductor equipment which are used in fabrication of integrated circuits
Lam Research STP
Segmentation	Services large enterprises like communications, computer, aerospace, military etc.
Target Market	Serves both B2B and B2C customers
Positioning	Provides a highly reliable quality product.

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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