Published in IT & Technology category by MBA Skool Team
Tech Data is one of the leading brands in the IT & Technology sector. Tech Data SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Tech Data:
Diverse product portfolio – more than 150000 products to value-added resellers
Strong employee base of about 8,000+ employees
Strong global presence across the Americas, Europe, and Asia
Large number of M&As has led to inorganic growth in areas where it needed expertise
It is one of the largest wholesaler technology and electronics products distributors in US
Above are the strengths in the SWOT Analysis of Tech Data. The strengths of Tech Data looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Tech Data Weaknesses
Strong dependence on some suppliers
Several lawsuits have spoilt the image of the company in the past
Large number of product recalls in the recent past have made their reliability fall
These were the weaknesses in the Tech Data SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Tech Data Opportunities
Positive outlook for cloud computing services – the industry is expected to grow in leaps and bounce
StreamOne – online solutions store launched is helping it penetrate newer markets
Several distribution agreements with the likes of IBM to help expand and strengthen channels
Above we covered the opportunities in Tech Data SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Tech Data Threats
Very high competition in the European market
Labour unrests very common in countries of Latin America and Europe
Delivery failures due to labour unrests are becoming a serious problem and could dampen trust in the company’s reliability in the future
The threats in the SWOT Analysis of Tech Data are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Tech Data SWOT analysis.
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About Tech Data
The table below gives the brand overview along with its target market, segmentation, positioning & USP
Support systems that enhance profitability of the business they help
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