Published in Lifestyle and Retail category by MBA Skool Team
Pierre Cardin is one of the leading brands in the lifestyle and retail sector. Pierre Cardin SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Pierre Cardin:
Established brand and is the only fashion house to maintain independent status which lends credibility to its business style
Has successfully expanded into different product lines and hence has become a household name for elite people
Experimented with car interiors along with apparel, perfumes, accessories etc
Goodbrand name and strong presence in the market
Above are the strengths in the SWOT Analysis of Pierre Cardin. The strengths of Pierre Cardin looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Pierre Cardin Weaknesses
Has to invest huge money in order to protect and maintain its brand image
Limited brand advertising as compared to lifestyle giants across the world
These were the weaknesses in the Pierre Cardin SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Pierre Cardin Opportunities
Emerging luxury markets in India, China and other emerging economies
Creating competitive advantage in different business segments
M & As to leverage its brand name
Above we covered the opportunities in Pierre Cardin SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Pierre Cardin Threats
Extremely competitive segment
Product substitution is easily available
Continuous changing trends means constant innovation
The threats in the SWOT Analysis of Pierre Cardin are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Today is too important to wear anything else; Wear it well into the night
Modern and Innovative
Pierre Cardin STP
Premium Elite, Fashion Conscious
Men and women from the urban upper class
Stylish, Innovative, Futuristic
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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