Published in Lifestyle and Retail category by MBA Skool Team
O Reilly Automotive is one of the leading brands in the lifestyle and retail sector. O Reilly Automotive SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of O Reilly Automotive:
All types of accessories are present right from exterior parts to fluids and chemicals
S&P 500 Component and 52,00+ full time employees
Above are the strengths in the SWOT Analysis of O Reilly Automotive. The strengths of O Reilly Automotive looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
O Reilly Automotive Weaknesses
Geographical expansion is very less
Debt to equity ratio is very high above accepted standard
These were the weaknesses in the O Reilly Automotive SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
O Reilly Automotive Opportunities
Export opportunity to developing country
Integrate forward- Manufacture customized automobiles and designs as a new business through JV with auto companies
Participation in various auto expos and displaying auto design
Offer new and remanufactured hard parts, water pumps and all other variety of range under single brand name
Above we covered the opportunities in O Reilly Automotive SWOT Analysis. The opportunities for any brand can include prospects of future growth.
O Reilly Automotive Threats
People prefer to buy parts from authorized service station of company
Availability of all components at any point of time is very important
Introduction of low maintenance car is potential threat for future business
The threats in the SWOT Analysis of O Reilly Automotive are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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