Couche-Tard SWOT Analysis, Competitors & USP

Alimentation Couche-Tard Inc.

Food Retail

Lifestyle and Retail

The little corner store

Known for its widespread accessibility largely through gas and fuel stations

Convenience stores

On-the-go shoppers, people who are travelling and local households

Small convenience stores that stock food and beverage items,  motor fuel and other products and services

Below are the Strengths in the SWOT Analysis of Couche-Tard:

1. One of the largest company-owned convenience store operators in the world with more than 13,000 stores across Canada, the United States, Europe, Mexico, Japan, China, and Indonesia.
2. Extensive product line of private brands s
3. On-the-run format of stores i.e. large number of Couche-tard stores can be found in fuel stations etc. offering food and beverages till late in night
4. Extensive growth seen from acquisitions of Irving Oil stores, Statoil, Casey general stores etc.

Here are the weaknesses in the Couche-Tard SWOT Analysis:

1.Limited presence on the online e-commerce channel
2.No presence in emergingpotential countries like India, Russia etc

Following are the Opportunities in Couche-Tard SWOT Analysis:

1. Extensive advertising
2.Opening of stores in more residential areas to acquire a character of a large, organized convenience store 
3. Growth in emerging economies through alliances and acquisitions

The threats in the SWOT Analysis of Couche-Tard are as mentioned:

1. Increasing competition in organized retail across multiple store formats
2.Rising food, fuel prices globally

Below are the top 3 competitors of Couche-Tard:

1.7- eleven stores
2.Exxon Mobile stores
3.Royal Dutch Shell Plc