Published by MBA Skool Team, Last Updated: April 26, 2020
SWOT analysis of Festival foods analyses the brand by its strengths, weaknesses, opportunities & threats. In Festival foods SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Festival foods to benchmark its business & performance as compared to the competitors. Festival foods is one of the leading brands in the lifestyle and retail sector.
The table below lists the Festival foods SWOT (Strengths, Weaknesses, Opportunities, Threats), top Festival foods competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Large variety of fresh products and affordable prices
Festival foods STP
People buying grocery from retail stores near them
Middle class people who likes buying there grocery from retail stores at affordable prices
Stores which provides you with the best quality grocery at affordable prices
SWOT Analysis of Festival foods
Festival foods Strengths
Below are the Strengths in the SWOT Analysis of Festival foods:
1. Large number of stores in Minnesota and Wisconsin 2. Good distributor and supplier network providing fresh quality groceries 3. High operating Efficiency which helps to keep the prices low 4. Good and quick online service for the customer
5. The store also has private labels provided by SuperValu
Festival foods Weaknesses
Here are the weaknesses in the Festival foods SWOT Analysis:
1. Couldn’t leverage its old brand to expand its presence in other states 2. Product mix low compared to big retailers in other states 3. Some stores are not in good condition to attract customers
Festival foods Opportunities
Following are the Opportunities in Festival foods SWOT Analysis:
1. Use old brand name and expand in other states of US 2. Can work on store size, ambience, product mix to compete with big retail competitors 3. Promote the brand well to change the perception of the people towards it, so that people rate it at par with big retailers in other states
Festival foods Threats
The threats in the SWOT Analysis of Festival foods are as mentioned:
1. Earlier they had monopoly, but now many local stores opening up 2. Big retailers eyeing to enter these markets and opening up stores 3. Online retailers providing a large variety of products at cheaper rates becoming a craze amongst consumers
Festival foods Competition
Festival foods Competitors
Below are the top 3 competitors of Festival foods:
1. Kroger 2. Safeway 3. Supervalue
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Festival foods. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way. Edit the brand or add a new one to SWOT Analysis section : Contribute