IMS Health Incorporated SWOT Analysis, Competitors & USP

Posted in Management & Consulting, Total Reads: 3047

SWOT analysis of IMS Health Incorporated analyses the brand/company with its strengths, weaknesses, opportunities & threats. IMS Health Incorporated is one of the leading brands in the management & consulting sector. The table below also lists the top IMS Health Incorporated competitors and elaborates IMS Health Incorporated segmentation, targeting, positioning & USP.

IMS Health Incorporated

Parent Company

IMS Health Incorporated


Healthcare consulting


Management & Consulting

Tagline/ Slogan

Intelligence applied


They provide all round service consultations to healthcare industries.

IMS Health Incorporated STP


Healthcare firms seeking professional service

Target Group

All healthcare firms


Information, services and technology for the healthcare industry

IMS Health Incorporated SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of IMS Health Incorporated. Strengths are:

1. They were rated as at top company in Vault's 'Pharmaceutical & Healthcare Consulting Companies' rankings
2. They were included on IDC Health Insights’ list of top life science technology vendors for IT services.
3. They are operating in more than 100 countries and have more than 7600 employees

4. 99,000+ suppliers, 768,000 reporting facilities worldwide


Here are the weaknesses in the IMS Health Incorporated SWOT Analysis:

1. They have less market to gain the market share.
2. Their business is largely dependent on pharmaceutical companies.


Following are the Opportunities in IMS Health Incorporated SWOT Analysis:

1. They have immense opportunity in the emerging economies of the world.
2. The growing healthcare sector around the world and less competition in the healthcare consultancy field.


The threats in the SWOT Analysis of IMS Health Incorporated are as mentioned:

1. Expansion of players and emergence of new players in the segment

2. Strict govt policies

3. Companies setting up their own knowledge centers

IMS Health Incorporated Competition


Below are the top 3 IMS Health Incorporated competitors:

1. Advisory Board Company
2. McKinsey & Co.
3. Bain & Co.

The brandguide table above concludes the IMS Health Incorporated SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

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