IMS Health Incorporated SWOT Analysis

IMS Health Incorporated is one of the leading brands in the management & consulting sector. IMS Health Incorporated SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of IMS Health Incorporated:

IMS Health Incorporated Strengths

1. They were rated as at top company in Vault's 'Pharmaceutical & Healthcare Consulting Companies' rankings
2. They were included on IDC Health Insights’ list of top life science technology vendors for IT services.
3. They are operating in more than 100 countries and have more than 7600 employees
4. ,000+ suppliers, 768,000 reporting facilities worldwide

Above are the strengths in the SWOT Analysis of IMS Health Incorporated. The strengths of IMS Health Incorporated looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

IMS Health Incorporated Weaknesses

1. They have less market to gain the market share.
2. Their business is largely dependent on pharmaceutical companies.

These were the weaknesses in the IMS Health Incorporated SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

IMS Health Incorporated Opportunities

1. They have immense opportunity in the emerging economies of the world.
2. The growing healthcare sector around the world and less competition in the healthcare consultancy field.

Above we covered the opportunities in IMS Health Incorporated SWOT Analysis. The opportunities for any brand can include prospects of future growth.

IMS Health Incorporated Threats

1. Expansion of players and emergence of new players in the segment
2. Strict govt policies
3. Companies setting up their own knowledge centers

The threats in the SWOT Analysis of IMS Health Incorporated are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the IMS Health Incorporated SWOT analysis.

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About IMS Health Incorporated

The table below gives the brand overview along with its target market, segmentation, positioning & USP

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to IMS Health Incorporated. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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