Wolters Kluwer SWOT Analysis
Wolters Kluwer is one of the leading brands in the media & entertainment sector. Wolters Kluwer SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Wolters Kluwer:
Quick Glance:
Wolters Kluwer Strengthss
- Printing publishing accounts for about 30% of the revenue of the parent company
- High revenue from online publishing and services
- Creativity, engagement, proactive behavior, insight, capacity to improvise, capacity to improve, innovation, and synergy is the X factor
- Use of robust technology platforms to deliver best value to customers
- Has a strong legacy across countries
Above are the strengths in the SWOT Analysis of Wolters Kluwer. The strengths of Wolters Kluwer looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Wolters Kluwer Weaknesses
- Trying to completely transcend traditional publishing to online publishing
- Slow in adopting to strategies in the highly competitive market
These were the weaknesses in the Wolters Kluwer SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Wolters Kluwer Opportunities
- Leveraging 175+ years of history to stretch across geographies and areas of expertise
- Extract value from the massive amounts of data generated as a by-product of providing professional services
Above we covered the opportunities in Wolters Kluwer SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Wolters Kluwer Threats
- High competition of resource allocation to other business developments
- Tough competition from the other global players
The threats in the SWOT Analysis of Wolters Kluwer are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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Hence this concludes the Wolters Kluwer SWOT analysis.
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About Wolters Kluwer
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Wolters Kluwer Overview | |
|---|---|
| Parent Company |
Wolters Kluwer |
| Category |
Printing & Publishing |
| Sector | |
| Tagline/ Slogan |
Deliver value at the point of use through innovation |
| USP |
Understanding customer needs and the market trends |
| Wolters Kluwer STP | |
| Segmentation |
People seeking for Professional Information |
| Target Market |
Customers who demand value add and next generation solutions |
| Positioning |
Combining information, deep expertise, and technology to provide customers with solutions that improve their quality and effectiveness |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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