Oxford University Press SWOT Analysis, Competitors & USP
SWOT analysis of Oxford University Press analyses the brand by its strengths, weaknesses, opportunities & threats. In Oxford University Press SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Oxford University Press to benchmark its business & performance as compared to the competitors. Oxford University Press is one of the leading brands in the media & entertainment sector.
The table below lists the Oxford University Press SWOT (Strengths, Weaknesses, Opportunities, Threats), top Oxford University Press competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
| Oxford University Press Brand Analysis | |
|---|---|
| Parent Company |
University of Oxford |
| Category |
Printing & Publishing |
| Sector | |
| Tagline/ Slogan |
- |
| USP |
High quality academic and reference works, educational texts and dictionaries catering to a diverse range of students and scholars |
| Oxford University Press STP | |
| Segment |
All kinds of publishing needs |
| Target Group |
Educational sector and Dictionaries |
| Positioning |
Best publisher for educational resources in the world |
| SWOT Analysis of Oxford University Press | |
| Oxford University Press Strengths |
Below are the Strengths in the SWOT Analysis of Oxford University Press: 1. Publishes 6000 titles and sells more than 110 million units each year 5. Strong brand name and a stable financial performance |
| Oxford University Press Weaknesses |
Here are the weaknesses in the Oxford University Press SWOT Analysis: 1.Huge revenue is mostly from the dictionary segment 2. Schools publishing continues to be the mainstay of the Press’s International Division operations, and a large part of its UK publishing through Oxford Education |
| Oxford University Press Opportunities |
Following are the Opportunities in Oxford University Press SWOT Analysis: 1. Increase in the share of the emerging markets as they contributed substantial part of its revenue |
| Oxford University Press Threats |
The threats in the SWOT Analysis of Oxford University Press are as mentioned: 1. Difficulties in the retail sector in developed countries as the market shifted from ‘bricks and mortar’ retail to online |
| Oxford University Press Competition | |
| Oxford University Press Competitors |
Below are the top 3 competitors of Oxford University Press: 1.Pearson PLC |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Oxford University Press. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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