Published in Media & Entertainment category by MBA Skool Team
Oxford University Press is one of the leading brands in the media & entertainment sector. Oxford University Press SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Oxford University Press:
Publishes 6000 titles and sells more than 110 million units each year
Offers publishing to specific needs of local markets
The range includes dictionaries, English language teaching materials, children's books, journals, scholarly monographs, printed music, higher education textbooks, and schoolbooks.
Its editorial strengths have ensured that its publications are closely interwoven with local needs, while reaching a global audience
Strong brand name and a stable financial performance
Above are the strengths in the SWOT Analysis of Oxford University Press. The strengths of Oxford University Press looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Oxford University Press Weaknesses
Huge revenue is mostly from the dictionary segment
Schools publishing continues to be the mainstay of the Press’s
International Division operations, and a large part of its UKpublishing through Oxford Education
Premium content is still not affordable which means limited audience
These were the weaknesses in the Oxford University Press SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Oxford University Press Opportunities
Increase in the share of the emerging markets as they contributed substantial part of its revenue
Increase in journals retentions and acquisitions
Digital development continues to be an increasingly important part of schools publishing around the world
Above we covered the opportunities in Oxford University Press SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Oxford University Press Threats
Difficulties in the retail sector in developed countries as the market shifted from ‘bricks and mortar’ retail to online
The pressure on institutional library budgets in developed markets
Digitization and the rapid growth of online products
The threats in the SWOT Analysis of Oxford University Press are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
High quality academic and reference works, educational texts and dictionaries catering to a diverse range of students and scholars
Oxford University Press STP
All kinds of publishing needs
Educational sector and Dictionaries
Best publisher for educational resources in the world
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