HBO SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of HBO analyses the brand by its strengths, weaknesses, opportunities & threats. In HBO SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like HBO to benchmark its business & performance as compared to the competitors. HBO is one of the leading brands in the media & entertainment sector.

The table below lists the HBO SWOT (Strengths, Weaknesses, Opportunities, Threats), top HBO competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

HBO SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
HBO Brand Analysis
Parent Company

Home Box Office Inc. (Time Warner)
Category

Entertainment TV Channel
Sector

Media & Entertainment
Tagline/ Slogan

Its not TV, Its HBO; It's More Than You Imagined. It's HBO
USP

Home Box Office with latest hollywood movies
HBO STP
Segment

Upper and Middle Class, cities
Target Group

Youth between 15-35
Positioning

New hollywood movies on your TV
SWOT Analysis of HBO
HBO Strengths

Below are the Strengths in the SWOT Analysis of HBO:

1. Latest hollywood blockbusters
2.HBO is broadcasted in over 150 countries
3.HBO has also been actively involved in merchandising
4. It features motion pictures and original series, along with made-for-cable movies and documentaries, boxing matches, and occasional stand-up comedy and concert specials.
HBO Weaknesses

Here are the weaknesses in the HBO SWOT Analysis:

1.Broadcasting issues 
2.Censor boards often have issues with content shown 
3.Local cable operators create problems 
4. Price of watching these channels individually is high
HBO Opportunities

Following are the Opportunities in HBO SWOT Analysis:

1.Start online TV channels for viewing as people prefer spending time on internet 
2.Create mobile applications for viewing
HBO Threats

The threats in the SWOT Analysis of HBO are as mentioned:

1. People watching movies online 
2.Movie rental stores  3
.Pirated movies
4.Local cable channels
HBO Competition
HBO Competitors

Below are the top 5 competitors of HBO:

1. Star Movies
2. UTV Action
3. WB
4.PIX
5.MGM


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to HBO. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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