Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Pogo Channel analyses the brand by its strengths, weaknesses, opportunities & threats. In Pogo Channel SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Pogo Channel to benchmark its business & performance as compared to the competitors. Pogo Channel is one of the leading brands in the media & entertainment sector.
The table below lists the Pogo Channel SWOT (Strengths, Weaknesses, Opportunities, Threats), top Pogo Channel competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Teaching programs like DIY for enhancing children skills
Pogo Channel STP
Children who want to see cartoons and learn from entertainment
4+ to Youngster (DIY artists)
Pogo channel is the best channel for children
SWOT Analysis of Pogo Channel
Pogo Channel Strengths
Below are the Strengths in the SWOT Analysis of Pogo Channel:
1. Although being channel made for children, it also caters to the demands of Do-it Yourself artists 2. Holds POGO Amazing Kids awards annually 3. Shows many popular animated and live action movies 4. Scientific Programme named FAQ shows us role of science in our daily life 5. Cartoons based on Indian Superheros (Bheem, Krishna, Tenaliraman etc.) 5. Available on almost all satellite tv providers
Pogo Channel Weaknesses
Here are the weaknesses in the Pogo Channel SWOT Analysis:
1. Broadcasting is only limited to few countries in south Asia 2.Isn’ttoo popular with kids as compared to competitors
Pogo Channel Opportunities
Following are the Opportunities in Pogo Channel SWOT Analysis:
1. Potential and scope to go worldwide 2. Special talent hunting shows for kids can be made 3. Can go to schools and involve kids on DIY activities directly
Pogo Channel Threats
The threats in the SWOT Analysis of Pogo Channel are as mentioned:
1. Videogames 2. Internet 3. Outdoor games 4.Toys 5.Other channels
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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