Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Quest Diagnostics analyses the brand by its strengths, weaknesses, opportunities & threats. In Quest Diagnostics SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Quest Diagnostics to benchmark its business & performance as compared to the competitors. Quest Diagnostics is one of the leading brands in the pharma and healthcare sector.
The table below lists the Quest Diagnostics SWOT (Strengths, Weaknesses, Opportunities, Threats), top Quest Diagnostics competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
5. Named to Fortune Magazine's 2015 "World's Most Admired Companies" list in the Health Care industry category of "Pharmacy and Other Services
6. A history of successful acquisitions made it stronger
7. Over 40,000+ people are employed
Quest Diagnostics Weaknesses
Here are the weaknesses in the Quest Diagnostics SWOT Analysis:
1. Intense competition means limited market share growth 2. Large number of employees are needed in this sector which escalates operating costs
Quest Diagnostics Opportunities
Following are the Opportunities in Quest Diagnostics SWOT Analysis:
1. Developing Markets like India, China and other Apac nations
2. Horizontal expansion into new therapeutic areas
3. More strategic acquisitions to extend expertise globally
Quest Diagnostics Threats
The threats in the SWOT Analysis of Quest Diagnostics are as mentioned:
1. Government owned Labs offer cheaper diagnostics
2. Changes in healthcare policy framework of different countries
Quest Diagnostics Competition
Quest Diagnostics Competitors
Below are the top 3 competitors of Quest Diagnostics:
1. American Esoteric Laboratories 2. Labcorp 3. Sysmex Corporation
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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