Thermo Fisher Scientific SWOT Analysis
Thermo Fisher Scientific is one of the leading brands in the pharma and healthcare sector. Thermo Fisher Scientific SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Thermo Fisher Scientific:
Quick Glance:
Thermo Fisher Scientific Strengths
- Expected benefits related to the acquisitions of Dionex and Phadia and others
- Introduction of Orbitrap Mass Spectrometry Platform which will Increase sales and revenue
- Broad portfolio encompassing equipments, consumables, reagents, software required for scientific analysis
- Over 39,000 well trained employees
- Strong financial position
Above are the strengths in the SWOT Analysis of Thermo Fisher Scientific. The strengths of Thermo Fisher Scientific looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Thermo Fisher Scientific Weaknesses
- High dependence on pharmaceutical, biotechnology institutes
- Limited brand recall globally as compared to international players
These were the weaknesses in the Thermo Fisher Scientific SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Thermo Fisher Scientific Opportunities
- Increase in revenue from emerging economies such as India, China, and South Africa.
- Long-term growth investments, such as strategic acquisition
- Increase the depth of capabilities in technologies, software and services, and advantage extensive global channels to address customers’ emerging needs.
Above we covered the opportunities in Thermo Fisher Scientific SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Thermo Fisher Scientific Threats
- Its business is exposed to currency fluctuations
- Effect of healthcare reform legislation
- Changes in governmental regulations
The threats in the SWOT Analysis of Thermo Fisher Scientific are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Thermo Fisher Scientific SWOT analysis.
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About Thermo Fisher Scientific
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Thermo Fisher Scientific Overview | |
|---|---|
| Parent Company |
Thermo Fisher Scientific |
| Category |
Precision Health Equipment |
| Sector | |
| Tagline/ Slogan |
The world Leader in serving Science |
| USP |
Market leader in precision laboratory equipments |
| Thermo Fisher Scientific STP | |
| Segmentation |
High-end analytical instruments as well as laboratory equipment, software, services, consumables and reagents |
| Target Market |
Customers within pharmaceutical and biotech companies, hospitals and clinical diagnostic labs, research based organizations |
| Positioning |
They provide world class service & support |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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