SWOT analysis of Thermo Fisher Scientific analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Thermo Fisher Scientific SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Thermo Fisher Scientific to benchmark its business & performance as compared to the competitors and industry. Thermo Fisher Scientific is one of the leading brands in the pharma and healthcare sector. The table below also lists the top Thermo Fisher Scientific competitors and elaborates Thermo Fisher Scientific market segmentation, target group, positioning & Unique Selling Proposition (USP).
| Thermo Fisher Scientific Brand Analysis | |
|---|---|
| Parent Company |
Thermo Fisher Scientific |
| Category |
Precision Health Equipment |
| Sector | |
| Tagline/ Slogan |
The world Leader in serving Science |
| USP |
Market leader in precision laboratory equipments |
| Thermo Fisher Scientific STP | |
| Segment |
High-end analytical instruments as well as laboratory equipment, software, services, consumables and reagents |
| Target Group |
Customers within pharmaceutical and biotech companies, hospitals and clinical diagnostic labs, research based organizations |
| Positioning |
They provide world class service & support |
| Thermo Fisher Scientific SWOT Analysis | |
| Strengths |
Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Thermo Fisher Scientific. Strengths are: 1. Expected benefits related to the acquisitions of Dionex and Phadia and others 2. Introduction of Orbitrap Mass Spectrometry Platform which will Increase sales and revenue 3. Broad portfolio encompassing equipments, consumables, reagents, software required for scientific analysis 4. Over 39,000 well trained employees 5. Strong financial position |
| Weaknesses |
Here are the weaknesses in the Thermo Fisher Scientific SWOT Analysis: 1. High dependence on pharmaceutical, biotechnology institutes 2. Limited brand recall globally as compared to international players |
| Opportunities |
Following are the Opportunities in Thermo Fisher Scientific SWOT Analysis: 1. Increase in revenue from emerging economies such as India, China, and South Africa. 2. Long-term growth investments, such as strategic acquisition 3. Increase the depth of capabilities in technologies, software and services, and advantage extensive global channels to address customers’ emerging needs. |
| Threats |
The threats in the SWOT Analysis of Thermo Fisher Scientific are as mentioned: 1. Its business is exposed to currency fluctuations 2. Effect of healthcare reform legislation 3. Changes in governmental regulations |
| Thermo Fisher Scientific Competition | |
| Competitors |
Below are the top 4 Thermo Fisher Scientific competitors: 1. Schimadzu laboratories 2. Waters 3. Kubota equipments 4. Vertis |
The brandguide table above concludes the Thermo Fisher Scientific SWOT analysis along with its marketing and brand parameters.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Thermo Fisher Scientific. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
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