St Jude Medical SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of St Jude Medical, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
St Jude Medical is one of the leading brands in the pharma and healthcare sector. The article below lists the St Jude Medical SWOT and includes its target market, segmentation, positioning & USP.
In this article:
Let us start the SWOT Analysis below:
The strengths of St Jude Medical looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
A list of strengths is mostly the starting point in a SWOT analysis. Below are the Strengths in the SWOT Analysis of St Jude Medical :
1. Sells products in more than 100 countries and has over 20 operations and manufacturing facilities worldwide
2. Balanced portfolio of major new growth drivers
3. Recognized by FORTUNE magazine as one of America’s Most Admired Companies for six consecutive years
4. Joint marketing partnership with Abbott Laboratories
5. Strong brand name and widespread operations
The weaknesses of a brand are certain aspects of its business which it can improve. Here are the weaknesses in the St Jude Medical SWOT Analysis:
1.Product recall due to device failure resulting in negative publicity
2.Employment and financial problems in recent years – characterized by elimination of global work force
The opportunities for any brand can include prospects of future growth. Following are the opportunities in St Jude Medical SWOT Analysis:
1.Acquisitions and mergers to improve product portfolio
2.Word on brand image and brand recall
3.Increase geographical reach with more manufacturing and distribution outlets
The threats for any business can be external factors which can negatively impact its business. The threats in the SWOT Analysis of St Jude Medical are as mentioned:
1. Technological capabilities of competitors
2.Competition at international level
3.FDA sanctions/warnings over product portfolio
Hence this concludes the St Jude Medical SWOT analysis.
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About St Jude Medical
St Jude Medical Overview | |
---|---|
Parent Company |
St Jude Medical |
Category |
Healthcare |
Sector | |
Tagline/ Slogan |
More Control. Less Risk |
USP |
invests in technologies that improve patient care while reducing the economic burden of epidemic diseases like heart failure, hypertension, coronary artery disease, depression and migraine on global health care systems. |
St Jude Medical STP | |
Segmentation |
Cardiac rhythm management, Atrial fibrillation, Cardiovascular and Neuromodulation. |
Target Market |
People who treat cardiac, neurological and chronic pain patients, worldwide |
Positioning |
Advancing the practice of medicine by reducing risk wherever possible and contributing to successful outcomes for every patient. |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to St Jude Medical. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
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