Published in Pharma and Healthcare category by MBA Skool Team
St Jude Medical is one of the leading brands in the pharma and healthcare sector. St Jude Medical SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of St Jude Medical:
Sells products in more than 100 countries and has over 20 operations and manufacturing facilities worldwide
Balanced portfolio of major new growth drivers
Recognized by FORTUNE magazine as one of America’s Most Admired Companies for six consecutive years
Joint marketing partnership with Abbott Laboratories
Strong brand name and widespread operations
Above are the strengths in the SWOT Analysis of St Jude Medical. The strengths of St Jude Medical looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
St Jude Medical Weaknesses
Product recall due to device failure resulting in negative publicity
Employment and financial problems in recent years – characterized by elimination of global work force
These were the weaknesses in the St Jude Medical SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
St Jude Medical Opportunities
Acquisitions and mergers to improve product portfolio
Word on brand image and brand recall
Increase geographical reach with more manufacturing and distribution outlets
Above we covered the opportunities in St Jude Medical SWOT Analysis. The opportunities for any brand can include prospects of future growth.
St Jude Medical Threats
Technological capabilities of competitors
Competition at international level
FDA sanctions/warnings over product portfolio
The threats in the SWOT Analysis of St Jude Medical are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the St Jude Medical SWOT analysis.
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About St Jude Medical
The table below gives the brand overview along with its target market, segmentation, positioning & USP
invests in technologies that improve patient care while reducing the
economic burden of epidemic diseases like heart failure, hypertension, coronary artery disease, depression and migraine on global health care systems.
St Jude Medical STP
Cardiac rhythm management, Atrial fibrillation, Cardiovascular and
People who treat cardiac, neurological and chronic pain patients, worldwide
Advancing the practice of medicine by reducing risk wherever possible and contributing to successful outcomes for every patient.
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