GW Pharmaceuticals SWOT Analysis, Competitors & USP
SWOT analysis of GW Pharmaceuticals analyses the brand by its strengths, weaknesses, opportunities & threats. In GW Pharmaceuticals SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like GW Pharmaceuticals to benchmark its business & performance as compared to the competitors. GW Pharmaceuticals is one of the leading brands in the pharma and healthcare sector.
The table below lists the GW Pharmaceuticals SWOT (Strengths, Weaknesses, Opportunities, Threats), top GW Pharmaceuticals competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
| GW Pharmaceuticals Brand Analysis | |
|---|---|
| Parent Company |
GW Pharmaceuticals |
| Category |
Biopharmaceutical |
| Sector | |
| Tagline/ Slogan |
- |
| USP |
Its MS treatment product |
| GW Pharmaceuticals STP | |
| Segment |
Healthcare |
| Target Group |
People suffering from multiple sclerosis, epilepsy and cancer |
| Positioning |
Focused on discovering, developing and commercializing novel therapeutics from its proprietary cannabinoid product platform |
| SWOT Analysis of GW Pharmaceuticals | |
| GW Pharmaceuticals Strengths |
Below are the Strengths in the SWOT Analysis of GW Pharmaceuticals: 1. GW Pharmaceuticals has the only cultivation license in the United Kingdom from the Home Office and theMHRA, to cultivate cannabis from seeds and clones to conduct scientific research concerning the medicinal uses of the plant 4.Collaboration with various educational institutes for R&D. 5. Strong expertise in the industry |
| GW Pharmaceuticals Weaknesses |
Here are the weaknesses in the GW Pharmaceuticals SWOT Analysis: 1. Health issues due to side effects of cannabis 4.Requires very high quality control in cultivating medical cannabis |
| GW Pharmaceuticals Opportunities |
Following are the Opportunities in GW Pharmaceuticals SWOT Analysis: 1. Its cannabis-based product, Epidiolex, developed for experimental treatment of epilepsy, will undergo stage-two trials in the US in 2014 |
| GW Pharmaceuticals Threats |
The threats in the SWOT Analysis of GW Pharmaceuticals are as mentioned: 1.It has only one major drug Sativex, contribute maximum to the revenue |
| GW Pharmaceuticals Competition | |
| GW Pharmaceuticals Competitors |
Below are the top 3 competitors of GW Pharmaceuticals: 1.Shire UK |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to GW Pharmaceuticals. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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