Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Emaar Properties analyses the brand by its strengths, weaknesses, opportunities & threats. In Emaar Properties SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Emaar Properties to benchmark its business & performance as compared to the competitors. Emaar Properties is one of the leading brands in the real estate and construction sector.
The table below lists the Emaar Properties SWOT (Strengths, Weaknesses, Opportunities, Threats), top Emaar Properties competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Innovative and high quality real estate development
Emaar Properties STP
Several real estate markets spanning the Middle East, North Africa, pan-Asia, Europe and North America
High income group and business corporates
Creates value-added, master-planned communities that meet full spectrum of lifestyle needs
SWOT Analysis of Emaar Properties
Emaar Properties Strengths
Below are the Strengths in the SWOT Analysis of Emaar Properties:
1. Well diversified portfolio due to focused expansion and diversification strategy 2. Arab world’s biggest listed developer 3. Strong global presence with operations across 36 countries 4. Entered numerous joint ventures to expand its operations
5. Location advantage since Dubai is considered as one of the best locations in the world for real estate investment
Emaar Properties Weaknesses
Here are the weaknesses in the Emaar Properties SWOT Analysis:
1.Vulnerable to risks of various local economies 2.New limits on loan might reduce demand and operational flexibility
Emaar Properties Opportunities
Following are the Opportunities in Emaar Properties SWOT Analysis:
1.Strong signs of recovery in the Dubai property sector 2.Investor Law would make investment more attractive in Dubai 3. Expansion in new markets
Emaar Properties Threats
The threats in the SWOT Analysis of Emaar Properties are as mentioned:
Below are the top 3 competitors of Emaar Properties:
1.Majid Al Futtaim Group 2.Nakheel PJSC Company 3.Saudi Binladin Group
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Emaar Properties. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way. Edit the brand or add a new one to SWOT Analysis section : Contribute