Turk Telekom SWOT Analysis, Competitors & USP
SWOT analysis of Turk Telekom analyses the brand by its strengths, weaknesses, opportunities & threats. In Turk Telekom SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Turk Telekom to benchmark its business & performance as compared to the competitors. Turk Telekom is one of the leading brands in the telecom service providers sector.
The table below lists the Turk Telekom SWOT (Strengths, Weaknesses, Opportunities, Threats), top Turk Telekom competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| Turk Telekom Brand Analysis | |
|---|---|
| Parent Company |
Oger Telecom, Undersecretariat of Treasure of Turkey |
| Category |
Mobile Service Provider |
| Sector | |
| Tagline/ Slogan |
Turkey’s telecom leader |
| USP |
Turk Telekom group provides integrated telecommunication services from PSTN, GSM to wide band internet. |
| Turk Telekom STP | |
| Segment |
Fixed telephone, mobile telephone, as well as Internet services. The company offers a broad range of products namely, 3G mobile internet access services; TTNET WiFi abroad access services; ADSL/VDSL2-fast internet access; and Metro Ethernet, G.SHDSL, Frame Relay Internet access and ATM services. |
| Target Group |
Turk Telekom is a provider of integrated telecommunications services for individuals and business customers in Turkey & provides IT solutions |
| Positioning |
Offer a wide range of services to personal and corporate customers. |
| SWOT Analysis of Turk Telekom | |
| Turk Telekom Strengths |
Below are the Strengths in the SWOT Analysis of Turk Telekom: 1. Strong base of subsidiaries helping to provide diverse focused offerings |
| Turk Telekom Weaknesses |
Here are the weaknesses in the Turk Telekom SWOT Analysis: 1. Geographic Concentration, limiting itself to services in a particular region |
| Turk Telekom Opportunities |
Following are the Opportunities in Turk Telekom SWOT Analysis: 1. Technological and Infrastructure Investments which can help in potentially great future returns |
| Turk Telekom Threats |
The threats in the SWOT Analysis of Turk Telekom are as mentioned: 1. Intense Competition causing pricing pressures |
| Turk Telekom Competition | |
| Turk Telekom Competitors |
Below are the top 3 competitors of Turk Telekom: 1.Vodafone |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Turk Telekom. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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