Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Telecom Egypt analyses the brand by its strengths, weaknesses, opportunities & threats. In Telecom Egypt SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Telecom Egypt to benchmark its business & performance as compared to the competitors. Telecom Egypt is one of the leading brands in the telecom service providers sector.
The table below lists the Telecom Egypt SWOT (Strengths, Weaknesses, Opportunities, Threats), top Telecom Egypt competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Telecom Egypt is the country’s sole fixed line operator
Telecom Egypt STP
Telecom Egypt provides fixed line telephony, mobile services, infrastructure and transport services, voice and data services, and hosting.
Retail and wholesale
It serves a total subscriber base of 8.6 million translating into a fixed and household penetration rate of 9.4% and 55.2% assuming 90% of the lines are residential. The company has a fixed line subscriber base in excess of 12 million subscribers, which makes it the largest fixed line provider in the Middle East and Africa.
SWOT Analysis of Telecom Egypt
Telecom Egypt Strengths
Below are the Strengths in the SWOT Analysis of Telecom Egypt:
1. Diversified revenue base that aids in offsetting unforeseen weaknesses. 2. Contained cash flow volatility helping it to fare better. 3. High cash reserves serving as a buffer.
Telecom Egypt Weaknesses
Here are the weaknesses in the Telecom Egypt SWOT Analysis:
1. Rising costs led by the socio-economic dissatisfaction 2. Unpredicted outcome of the salary restructuring scheme 3. Falling trend of EBITDA margins 4. MVNO license to further impact EBITDA margins
Telecom Egypt Opportunities
Following are the Opportunities in Telecom Egypt SWOT Analysis:
1. Ability of upgrading dividend payout 2. Geared up to become a full-fledged entity offering bundled services
Telecom Egypt Threats
The threats in the SWOT Analysis of Telecom Egypt are as mentioned:
1. Licensing international gateways to mobile operators 2. Heightened political/security risks in Egypt 3. Devaluation of currency due to deterioration in foreign reserves and balance of payments
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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