Agarwal Movers Group SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Agarwal Movers Group analyses the brand by its strengths, weaknesses, opportunities & threats. In Agarwal Movers Group SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Agarwal Movers Group to benchmark its business & performance as compared to the competitors. Agarwal Movers Group is one of the leading brands in the transport and logistics sector.

The article below lists the Agarwal Movers Group SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Agarwal Movers Group SWOT Analysis:

SWOT Analysis of Agarwal Movers Group

For Agarwal Movers Group, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Agarwal Movers Group Strengths

The strengths of Agarwal Movers Group looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Agarwal Movers Group :

1. Huge network of around 1300 destinations nationwide
2. Strong R & D
3. Very good at handling ODC (Over Dimensional Cargo) consignments
4. Awarded for Operational Excellence & Environment
5. Has a fleet of over 1000 vehicles

Agarwal Movers Group Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Agarwal Movers Group SWOT Analysis:

1.Limited brand awareness compared to other logistics companies
2.Lack of skilled manpower & stiff competition from local  transport companies


Agarwal Movers Group Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Agarwal Movers Group SWOT Analysis:

1.It can go more into global market
2.Its innovative services if marketed in good manner then it can be very well known brand
3.Some CSR activities will help to build good brand image

Agarwal Movers Group Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Agarwal Movers Group are as mentioned:

1.Its innovative services can be copied
2. Tough competition from local and domestic service providers
3.Threat of entering new player in this industry


Hence this concludes the Agarwal Movers Group SWOT analysis.

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About Agarwal Movers Group

Agarwal Movers Group Overview
Parent Company

Agarwal Movers Group

Category

Packers and movers service

Sector

Transport and Logistics

Tagline/ Slogan

Cities change values don’t; Jahan jao, ghar le jao

USP

Portable Home Carriers

Agarwal Movers Group STP
Segmentation

Families with need of transportation

Target Market

Families with need of packing & moving goods

Positioning

The number one company in the household relocation sector

Agarwal Movers Group Competitors

1.India Relocation


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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