Geodis SWOT Analysis, Competitors & USP
SWOT analysis of Geodis analyses the brand by its strengths, weaknesses, opportunities & threats. In Geodis SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Geodis to benchmark its business & performance as compared to the competitors. Geodis is one of the leading brands in the transport and logistics sector.
The table below lists the Geodis SWOT (Strengths, Weaknesses, Opportunities, Threats), top Geodis competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
|
Geodis | |
| Parent Company |
SNCF |
|---|---|
| Category |
Freight Forwarding |
| Sector | |
| Tagline/ Slogan |
Global Multimodal Provider |
| USP |
Combination of high-quality basic freight services into one seamless integrated supply chain solution |
| Geodis STP | |
| Segment |
Businesses with transportation requirement |
| Target Group |
Automobile, Pharmaceutical and Retail industries |
| Positioning |
A European leader in transport and logistics |
| SWOT Analysis of Geodis | |
| Geodis Strengths |
Below are the Strengths in the SWOT Analysis of Geodis: 1. It is present in 120 countries with a workforce of approximately 30,000 |
| Geodis Weaknesses |
Here are the weaknesses in the Geodis SWOT Analysis: 1. Currently it is totally controlled by SNCF, so strategy development can be influenced by govt. policies |
| Geodis Opportunities |
Following are the Opportunities in Geodis SWOT Analysis: 1.Geodis Wilson has opened a new logistics center in southern Vietnam so it can generate a great profit by meeting rising demand over there 3.It is very well positioned in the reverse logistics & growing recycling sectors |
| Geodis Threats |
The threats in the SWOT Analysis of Geodis are as mentioned: 1.Many of its operating divisions are smaller than its competitors in European market |
| Geodis Competition | |
| Geodis Competitors |
Below are the top 3 competitors of Geodis: 1. C.H. Robinson Worldwide |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Geodis. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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