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Saudi Electricity SWOT Analysis

Published by MBA Skool Team in Energy & Power category Last Updated: March 14, 2023Read time:

Here is a detailed SWOT analysis of Saudi Electricity covering strengths, weaknesses, opportunities and threats.

Saudi Electricity Strengths

  1. Has 71 power plants generating over 40000 MW of power
  2. Has no real competitor in Saudi Arabia
  3. Generates power though diesel and gas facilities which are very cheap in Saudi Arabia
  4. Has over 27000 employees

Above are the strengths in the SWOT Analysis of Saudi Electricity. The strengths of Saudi Electricity looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Saudi Electricity Weaknesses

  1. Being a Government owned company, it is prone to bureaucracy
  2. Operation is limited to Saudi Arabia
  3. Is low on energy efficiency compared to Western giants

These were the weaknesses in the Saudi Electricity SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Saudi Electricity Opportunities

  1. Increasing demand for power in the Middle East
  2. Can expand its portfolio by including renewable energy sources

Above we covered the opportunities in Saudi Electricity SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Saudi Electricity Threats

  1. Bureaucratic issues can limit its progress
  2. Threats of violent uprisings which the middle east has recently witnessed

The threats in the SWOT Analysis of Saudi Electricity are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Saudi Electricity SWOT analysis.

Read Similar SWOT analysis

  • No competitor as it operates as a monopolistic supplier of electricity in Saudi Arabia alone.

About Saudi Electricity

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Saudi Electricity Overview
Parent Company

Saudi Electricity Company


Electric Utilities


Energy & Power

Tagline/ Slogan



Power supplier of Saudi Arabia

Saudi Electricity STP

Electricity for Residential, Small and Large Businesses

Target Market

Saudi Arabian cities and Industrial areas


Leading power producer in the Middle East

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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