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Dave & Buster’s SWOT Analysis

Published by MBA Skool Team in Food & Beverages category Last Updated: March 19, 2023Read time:

Here is a detailed SWOT analysis of Dave & Buster’s covering strengths, weaknesses, opportunities and threats.

Dave & Buster’s Strengths

  1. Present in almost all the states of US at over 65 locations
  2. Special menu for individual guests based on health requirements
  3. Running successfully for many decades having a strong legacy
  4. Skilled chefs capable of preparing wide array of food offerings for unique customer needs
  5. The employee strength of the organisation is over 8000 people
  6. Apart from food, it offers games, entertainment hubs and arcades which is very popular among the children and youth

Above are the strengths in the SWOT Analysis of Dave & Buster’s. The strengths of Dave & Buster’s looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Dave & Buster’s Weaknesses

  1. Competitive industry and high substitution means low market share
  2. Advertising and marketing is limited hence low brand awareness

These were the weaknesses in the Dave & Buster’s SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Dave & Buster’s Opportunities

  1. Strong opportunity to expand operations in Canada as they are   already successful in United States
  2. Advertising and marketing can help boost the brand image globally specially in Canada
  3. Utilise the uniqueness of being a restaurant and an entertainment hub

Above we covered the opportunities in Dave & Buster’s SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Dave & Buster’s Threats

  1. Threat from established competitors and new entrants
  2. Rise in prices of raw materials can affect profitability
  3. Unfavorable govt regulations can affect business

The threats in the SWOT Analysis of Dave & Buster’s are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Dave & Buster’s SWOT analysis.

About Dave & Buster’s

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Dave & Buster’s Overview
Parent Company

Oak Hill Capital Partners




Food & Beverages

Tagline/ Slogan

Eat, Drink, Play, Watch Sports!


Eat and Play combos

Dave & Buster’s STP

People looking for corporate parties, social parties, birthday parties

Target Market

Families looking for a memorable time together


Clean, organized and efficient dining service for buffet meals

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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