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Wipro Technologies SWOT Analysis

Published by MBA Skool Team in IT & Technology category Last Updated: November 15, 2023Read time:

Here is a detailed SWOT analysis of Wipro Technologies covering strengths, weaknesses, opportunities and threats.

Wipro Technologies Strengths

  1. Low cost advantage and High quality standards
  2. Broad range of research and development Services
  3. Wipro has impressive list of clientele and mega partnership with – Cisco, Oracle, EMC, Microsoft and SAP
  4. One of the top IT Companies in India employing over 130,000 employees

Above are the strengths in the SWOT Analysis of Wipro Technologies. The strengths of Wipro Technologies looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Wipro Technologies Weaknesses

  1. Low operating margin of other group of companies
  2. Free floating stock is very less for the investor

These were the weaknesses in the Wipro Technologies SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Wipro Technologies Opportunities

  1. Company has good opportunity since the sector is growing
  2. Can diversify in brand product category and consulting services
  3. Huge potential in domestic market

Above we covered the opportunities in Wipro Technologies SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Wipro Technologies Threats

  1. Slowdown in US economy as major client base is from US
  2. Attrition and Employee loyalty
  3. Increasing cost of Human capital

The threats in the SWOT Analysis of Wipro Technologies are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Wipro Technologies SWOT analysis.

Read Similar SWOT analysis

About Wipro Technologies

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Wipro Technologies Overview
Parent Company

Wipro Limited


IT programming and services


IT & Technology

Tagline/ Slogan

Applying Thought


Wipro provides complete range of IT services to the organization

Wipro Technologies STP

Enterprises seeking IT solution and services

Target Market

Big International Enterprises requiring IT solution and services


Company with High quality standards

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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