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Check Point Software SWOT Analysis

Published by MBA Skool Team in IT & Technology category Last Updated: August 02, 2023Read time:

Here is a detailed SWOT analysis of Check Point Software covering strengths, weaknesses, opportunities and threats.

Check Point Software Strengths

  1. Large number of acquisitions have strengthened the brand
  2. Excellent working environment
  3. Expertise in business and IT security solutions
  4. Strong R&D to develop new security solution
  5. Leaders in the market

Above are the strengths in the SWOT Analysis of Check Point Software. The strengths of Check Point Software looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Check Point Software Weaknesses

  1. Extremely competitive environment means limited market share
  2. Concentrated to only security solutions

These were the weaknesses in the Check Point Software SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Check Point Software Opportunities

  1. Strategic acquisitions to ensure expansion
  2. Increasing demand of IT security systems in network and databases etc.
  3. Huge untapped global market, uneducated people about network security needs

Above we covered the opportunities in Check Point Software SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Check Point Software Threats

  1. Political risks and govt policies
  2. Threat of new entrant with low price value proposition
  3. Large global competitors

The threats in the SWOT Analysis of Check Point Software are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Check Point Software SWOT analysis.

About Check Point Software

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Check Point Software Overview
Parent Company

Check Point Software Technology Ltd.


Computer  Services


IT & Technology

Tagline/ Slogan

Look to security leader to protect your business


Excellent IT security solutions

Check Point Software STP

Worldwide firm requiring IT security solutions

Target Market

Enterprises, service providers, small and medium-sized businesses, and consumers


Delivering market-leading internal and endpoint security solutions to help customers defeat network threats

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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