1. SWOT Analysis
  2. Lifestyle and Retail
  3. Bed Bath and Beyond SWOT Analysis

Bed Bath and Beyond SWOT Analysis

Published by MBA Skool Team in Lifestyle and Retail category Last Updated: August 02, 2023Read time:

Here is a detailed SWOT analysis of Bed Bath and Beyond covering strengths, weaknesses, opportunities and threats.

Bed Bath and Beyond Strengths

  1. The company is included in the S&P 500 and Global 1200 Indices and the NASDAQ-100 Index
  2. It is counted among the Fortune 500 and the Forbes 2000.
  3. Free shipping for customers
  4. Various customer services like easy return etc.
  5. Has an employee strength of approx 50,000

Above are the strengths in the SWOT Analysis of Bed Bath and Beyond. The strengths of Bed Bath and Beyond looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Bed Bath and Beyond Weaknesses

  1. Declining operating margins is a cause for concern
  2. Geographic concentration is restricted

These were the weaknesses in the Bed Bath and Beyond SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Bed Bath and Beyond Opportunities

  1. Bed Bath & Beyond acquiring other brands
  2. Expansions plan in Canada and internationally
  3. Increasing online retailing in U.S.

Above we covered the opportunities in Bed Bath and Beyond SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Bed Bath and Beyond Threats

  1. Amazon's casa.com is overblown.
  2. Luxury Linens and Pacific Linens also posed a threat to Bed Bath & Beyond's attempts to venture into new markets.
  3. Rising wages in U.S.

The threats in the SWOT Analysis of Bed Bath and Beyond are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Bed Bath and Beyond SWOT analysis.

Read Similar SWOT analysis

  • 3.

About Bed Bath and Beyond

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Bed Bath and Beyond Overview
Parent Company

Bed Bath & Beyond Inc.


Mid-ranged domestic merchandise, Speciality Stores


Lifestyle and Retail

Tagline/ Slogan

Beyond any store of its kind


The ultimate in luxury and indulgence at Bed Bath and Beyond.

Bed Bath and Beyond STP

Mid-ranged income family.

Target Market

Housewives and young girls from urban upper middle class


High quality goods for the bedroom and bathroom

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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