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  3. Telenor SWOT Analysis

Telenor SWOT Analysis

Published by MBA Skool Team in Telecom Service Providers category Last Updated: November 30, 2023Read time:

Here is a detailed SWOT analysis of Telenor covering strengths, weaknesses, opportunities and threats.

Telenor Strengths

  1. Leading provider of television and broadcasting services in Nordic region
  2. Strong brand name
  3. JV in expanding to newer markets

Above are the strengths in the SWOT Analysis of Telenor. The strengths of Telenor looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Telenor Weaknesses

  1. Still unable to build brand internationally in customer's mind
  2. Tough global competition

These were the weaknesses in the Telenor SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Telenor Opportunities

  1. Focusing on specific requirements of customers will help brand resonance in international markets
  2. Focus on advertising and give more options to customers

Above we covered the opportunities in Telenor SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Telenor Threats

  1. Without market research, it is difficult to have sustainable advantage
  2. Telecom scam
  3. Mobile number portability

The threats in the SWOT Analysis of Telenor are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Telenor SWOT analysis.

About Telenor

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Telenor Overview
Parent Company

Telenor Group


Mobile service provider


Telecom Service Providers

Tagline/ Slogans

Here to help; Ideas that simplify


Provides tele, data and media services

Telenor STP

Concentrated in three geographic regions: The Nordics: Norway, Sweden, Denmark

Target Market

Wide range of telecom-related services to consumers and enterprises


Global telecoms expertise with regional knowledge transfer and local market insight to create value for different segments

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
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