Published in Automobiles category by MBA Skool Team
GKN is one of the leading brands in the automobiles sector. GKN SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of GKN:
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Robust financial position of the company
The company has a strong legacy since its inception in 1759
It is on the London Stock Exchange and part of FTSE 100 Index.
Above are the strengths in the SWOT Analysis of GKN. The strengths of GKN looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Intense Competition means limited market share growth
The company has to invest a lot means lesser margins
These were the weaknesses in the GKN SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Global Market can be tapped
New Acquisitions of smaller companies can strengthen its position
Above we covered the opportunities in GKN SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Fluctuating economic scenario can increase costs
Unfavorable market conditions
Restrictive govt and global policies
The threats in the SWOT Analysis of GKN are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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