Angel Broking SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 7536
Advertisements

SWOT Analysis of Angel Broking with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Angel Broking

Parent Company

Angel Group

Category

Brokerage Houses, Consumer Financial Services

Sector

Banking and Financial Services

Tagline/ Slogan

Service truly personalized

USP

Unique retail-focused stock trading business model

STP

Segment

Brokerage

Target Group

Urban and Rural Investors

Positioning

Complete Investment and Stock trading Solutions

SWOT Analysis

Strengths

1. Innovative range of financial products  
2.  Known for transparent functioning
3.  Innovative I. T solutions for customers

4. Emphasis on building stronger bond with customers
5. Services offered include Equity Trading, Commodities, Portfolio Management Services, Mutual Funds, Life Insurance, IPO, Depository Services, Investment Advisory

Weaknesses

1. Less penetration in rural areas

2. Indians are mostly conservative and prefer investing in Gold and land

Opportunities

1. High purchasing power and people looking to more investment opportunities

2. Growing rural market
3. Earning Urban Youth

Threats

1.  Stringent Economic measures by Government and RBI
2.  Entry of foreign finance firms in Indian Market

Competition

Competitors

1.  Sharekhan

2.  Indiainfoline (IIFL)

3.  Indiabulls


The table above concludes the Angel Broking SWOT analysis along with its marketing and brand parameters.

Advertisements

Browse marketing analysis of more brands and companies similar to Angel Broking. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide


The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:

Similar Brands in the same Sector: