Bank Of Maharashtra SWOT Analysis, Competitors & USP
Published by MBA Skool Team, Last Updated: April 26, 2020
SWOT analysis of Bank Of Maharashtra analyses the brand by its strengths, weaknesses, opportunities & threats. In Bank Of Maharashtra SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Bank Of Maharashtra to benchmark its business & performance as compared to the competitors. Bank Of Maharashtra is one of the leading brands in the banking & financial services sector.
The table below lists the Bank Of Maharashtra SWOT (Strengths, Weaknesses, Opportunities, Threats), top Bank Of Maharashtra competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
A bank that caters to the need of middle class families
SWOT Analysis of Bank Of Maharashtra
Bank Of Maharashtra Strengths
Below are the Strengths in the SWOT Analysis of Bank Of Maharashtra:
1. Public sector undertaking. Thus, has govt. backing 2. In this area for more than 75 years. Thus, expertise in this field. 3. Very high investments in SLR securities 4. High connectivity to common man in some parts of the country 5. Over 1500 branches in 23 states and 2 union territories
Bank Of Maharashtra Weaknesses
Here are the weaknesses in the Bank Of Maharashtra SWOT Analysis:
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