SWOT analysis of Corporation Bank analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Corporation Bank SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Corporation Bank to benchmark its business & performance as compared to the competitors and industry. As of 2020, Corporation Bank is one of the leading brands in the banking & financial services sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Corporation Bank competitors and includes Corporation Bank target market, segmentation, positioning & Unique Selling Proposition (USP).
| Corporation Bank Brand Analysis | |
|---|---|
| Parent Company |
Government of India |
| Category |
Bank |
| Sector | |
| Tagline/ Slogan |
Prosperity for all |
| USP |
Customised banking solutions |
| Corporation Bank STP | |
| Corporation Bank Segmentation |
Rural and urban Banking |
| Corporation Bank Target Market |
Emerging markets |
| Corporation Bank Positioning |
Complete Banking solutions |
| Corporation Bank SWOT Analysis | |
| Corporation Bank Strengths |
Below are the Strengths in the SWOT Analysis of Corporation Bank: 1. Equal presence in rural and urban areas |
| Corporation Bank Weaknesses |
Here are the weaknesses in the Corporation Bank SWOT Analysis: 1. Lack of Pan India presence 2. Less publicity and branding in comparison with leading banks |
| Corporation Bank Opportunities |
Following are the Opportunities in Corporation Bank SWOT Analysis: 1. Innovative products and services |
| Corporation Bank Threats |
The threats in the SWOT Analysis of Corporation Bank are as mentioned: 1. Economic crisis and volatile markets |
| Corporation Bank Competition | |
| Competitors |
Below are the top 4 Corporation Bank competitors: 1. SBI 3. Allahabad bank |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Corporation Bank. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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