SWOT analysis of Crompton Greaves analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Crompton Greaves SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Crompton Greaves to benchmark its business & performance as compared to the competitors and industry. Crompton Greaves is one of the leading brands in the energy & power sector. The table below also lists the top Crompton Greaves competitors and elaborates Crompton Greaves market segmentation, target group, positioning & Unique Selling Proposition (USP).
| Crompton Greaves Brand Analysis | |
|---|---|
| Parent Company |
Avantha Group |
| Category |
Electrical Equipment |
| Sector | |
| Tagline/ Slogan |
Smart solutions. Strong relationships. |
| USP |
A pioneer and has top leadership position in the management and application of electrical energy |
| Crompton Greaves STP | |
| Segment |
Power Systems, Industrial Systems and Consumer Products |
| Target Group |
Power generation companies and plants, Industries requiring electric motors and fans, Construction companies, Distributors, dealers and builders |
| Positioning |
CG provides end-to-end solutions, helping its customers use electrical power effectively and increase industrial productivity with sustainability |
| Crompton Greaves SWOT Analysis | |
| Strengths |
Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Crompton Greaves. Strengths are: 1.Wide product range to provide end to end solutions to customers across various segments 3. Prompt after sales service, Good understanding of markets conditions andGeographically wide spread 4.Significant technology absorption and adoption to suit local needs 5.Contemporary integrated manufacture base and infrastructure 6.Highly committed engineering, technical and managerial power |
| Weaknesses |
Here are the weaknesses in the Crompton Greaves SWOT Analysis: 1.Technology development constraints 2. Limited financing capacity for large projects 3.High working capitals |
| Opportunities |
Following are the Opportunities in Crompton Greaves SWOT Analysis: 1. High growth rate will stimulate growth in demand for infrastructure 2.Boost to power transmission sector and privatization moves in distribution sector 3.Total transmission capacity to be increased 4.Reduction of costs |
| Threats |
The threats in the SWOT Analysis of Crompton Greaves are as mentioned: 1.Delay/ Deferment of projects 3. International players consolidating and setting up of local manufacturing bases 4.Increasing competition from large companies with strong financial muscle 5.Lowering of import tariffs |
| Crompton Greaves Competition | |
| Competitors |
Below are the top 3 Crompton Greaves competitors: 2.Havells |
The brandguide table above concludes the Crompton Greaves SWOT analysis along with its marketing and brand parameters.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Crompton Greaves. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.
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