Crompton Greaves SWOT Analysis, Competitors & USP
SWOT analysis of Crompton Greaves analyses the brand by its strengths, weaknesses, opportunities & threats. In Crompton Greaves SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Crompton Greaves to benchmark its business & performance as compared to the competitors. Crompton Greaves is one of the leading brands in the energy & power sector.
The table below lists the Crompton Greaves SWOT (Strengths, Weaknesses, Opportunities, Threats), top Crompton Greaves competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| Crompton Greaves Brand Analysis | |
|---|---|
| Parent Company |
Avantha Group |
| Category |
Electrical Equipment |
| Sector | |
| Tagline/ Slogan |
Smart solutions. Strong relationships. |
| USP |
A pioneer and has top leadership position in the management and application of electrical energy |
| Crompton Greaves STP | |
| Segment |
Power Systems, Industrial Systems and Consumer Products |
| Target Group |
Power generation companies and plants, Industries requiring electric motors and fans, Construction companies, Distributors, dealers and builders |
| Positioning |
CG provides end-to-end solutions, helping its customers use electrical power effectively and increase industrial productivity with sustainability |
| SWOT Analysis of Crompton Greaves | |
| Crompton Greaves Strengths |
Below are the Strengths in the SWOT Analysis of Crompton Greaves: 1.Wide product range to provide end to end solutions to customers across various segments 3. Prompt after sales service, Good understanding of markets conditions andGeographically wide spread 4.Significant technology absorption and adoption to suit local needs 5.Contemporary integrated manufacture base and infrastructure 6.Highly committed engineering, technical and managerial power |
| Crompton Greaves Weaknesses |
Here are the weaknesses in the Crompton Greaves SWOT Analysis: 1.Technology development constraints 2. Limited financing capacity for large projects 3.High working capitals |
| Crompton Greaves Opportunities |
Following are the Opportunities in Crompton Greaves SWOT Analysis: 1. High growth rate will stimulate growth in demand for infrastructure 2.Boost to power transmission sector and privatization moves in distribution sector 3.Total transmission capacity to be increased 4.Reduction of costs |
| Crompton Greaves Threats |
The threats in the SWOT Analysis of Crompton Greaves are as mentioned: 1.Delay/ Deferment of projects 3. International players consolidating and setting up of local manufacturing bases 4.Increasing competition from large companies with strong financial muscle 5.Lowering of import tariffs |
| Crompton Greaves Competition | |
| Crompton Greaves Competitors |
Below are the top 3 competitors of Crompton Greaves: 2.Havells |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Crompton Greaves. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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