Published by MBA Skool Team, Last Updated: April 29, 2020
SWOT analysis of Ibaco Icecream analyses the brand by its strengths, weaknesses, opportunities & threats. In Ibaco Icecream SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Ibaco Icecream to benchmark its business & performance as compared to the competitors. Ibaco Icecream is one of the leading brands in the food & beverages sector.
The table below lists the Ibaco Icecream SWOT (Strengths, Weaknesses, Opportunities, Threats), top Ibaco Icecream competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Kids and youth who want to mix up things and make their own ice creams
Make your own variety of icecream
SWOT Analysis of Ibaco Icecream
Ibaco Icecream Strengths
Below are the Strengths in the SWOT Analysis of Ibaco Icecream:
1. Unique concept of having parlors and let people make their own sundaes/ice creams 2. Attracts kids and youth who generally enjoy making their own ice creams 3. Ample variety in terms of flavors, toppings and ice creams to choose from
4. Good quality product with variety available
Ibaco Icecream Weaknesses
Here are the weaknesses in the Ibaco Icecream SWOT Analysis:
1. Pool of people wanting to make their own ice creams could be low hence limiting the growth 2. People maybe more interested in having instant service at the parlor
Ibaco Icecream Opportunities
Following are the Opportunities in Ibaco Icecream SWOT Analysis:
1.Offering other standard ice creams to tap into that market also 2. Improving distribution network and also come out with other dairy products in order to expand
Ibaco Icecream Threats
The threats in the SWOT Analysis of Ibaco Icecream are as mentioned:
1. Existing competitors with instant service 2. Lack of knowledge about different flavors to make their own icecreams
Ibaco Icecream Competition
Ibaco Icecream Competitors
Below are the top 4 competitors of Ibaco Icecream:
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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