SWOT analysis of Coffee Holding Co Inc analyses the brand by its strengths, weaknesses, opportunities & threats. In Coffee Holding Co Inc SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Coffee Holding Co Inc to benchmark its business & performance as compared to the competitors. Coffee Holding Co Inc is one of the leading brands in the food & beverages sector.
The table below lists the Coffee Holding Co Inc SWOT (Strengths, Weaknesses, Opportunities, Threats), top Coffee Holding Co Inc competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
Coffee Holding Co Inc Brand Analysis | |
---|---|
Parent Company |
Coffee Holding Co Inc. |
Category |
Beverages |
Sector | |
Tagline/ Slogan |
A world of coffee in our hands |
USP |
The company is one of the few roasters and retailers of coffee in the US |
Coffee Holding Co Inc STP | |
Segment |
Anyone who consumes caffeinated beverages |
Target Group |
Young adults, especially working professionals |
Positioning |
Different coffee blends of different origins |
SWOT Analysis of Coffee Holding Co Inc | |
Coffee Holding Co Inc Strengths |
Below are the Strengths in the SWOT Analysis of Coffee Holding Co Inc: 1. Caters to all types of customers-wholesalers, retailers, private customers through different brands 5. The product portfolio includes Wholesale Green Coffee, Private Label Coffee and Branded Coffee |
Coffee Holding Co Inc Weaknesses |
Here are the weaknesses in the Coffee Holding Co Inc SWOT Analysis: 1. Limited marketing and advertising campaign |
Coffee Holding Co Inc Opportunities |
Following are the Opportunities in Coffee Holding Co Inc SWOT Analysis: 1. Expansion into small coffee shops selling exclusively Coffee Holding Co Inc. products |
Coffee Holding Co Inc Threats |
The threats in the SWOT Analysis of Coffee Holding Co Inc are as mentioned: 1. Emergence of herbal teas and various tea flavours as alternatives |
Coffee Holding Co Inc Competition | |
Coffee Holding Co Inc Competitors |
Below are the top 3 competitors of Coffee Holding Co Inc: 1. Alterra Coffee Roasters |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Coffee Holding Co Inc. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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