AKAMAI Technologies SWOT Analysis

AKAMAI Technologies SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of AKAMAI Technologies, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

AKAMAI Technologies is one of the leading brands in the IT & Technology sector. The article below lists the AKAMAI Technologies SWOT and includes its target market, segmentation, positioning & USP.

SWOT Analysis of AKAMAI Technologies

For AKAMAI Technologies, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

AKAMAI Technologies Strengths

The strengths of AKAMAI Technologies looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value.

A list of strengths is mostly the starting point in starting SWOT analysis. Below are the Strengths in the SWOT Analysis of AKAMAI Technologies :

1. Strong customer base and steady revenues 
2. Diversified product portfolio allows it to serve a variety of markets
3. Competitive edge through robust network capabilities
4. Strong R&D backed by robust financials

5. Over 5000 employees in the organization

6. Their customers include Facebook, Apple, Bing, Twitter

7. Many acquisitions have made it in a strong position

AKAMAI Technologies Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the AKAMAI Technologies SWOT Analysis:

1. Revenues are majorly dependent on US market
2.Short term concerns related to liquidity

AKAMAI Technologies Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in AKAMAI Technologies SWOT Analysis:

1.Increase in bandwidth demands forcing the use of cloud computing 
2.Growth through Merger and Acquisitions
3.Cyber security – an increasingly growing area

AKAMAI Technologies Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of AKAMAI Technologies are as mentioned:

1.Intense competition from existing and new players in the industry
2.Regulations related to data privacy
3.Rapid technological advancements

Hence this concludes the AKAMAI Technologies SWOT analysis.

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About AKAMAI Technologies

AKAMAI Technologies Overview
Parent Company	AKAMAI Technologies
Category	Cloud Computing (E-commerce)
Sector	IT & Technology
Tagline/ Slogan	Making the Internet Fast, Reliable and Secure
USP	Leader in Cloud Computing Services & Content Deliver Network(CDN)
AKAMAI Technologies STP
Segmentation	CDN, Cloud Services
Target Market	B2B, IT enterprises, E-commerce companies, Social Networking sites
Positioning	Secure , Fast and Reliable internet

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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