SWOT analysis of Wipro Technologies analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Wipro Technologies SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Wipro Technologies to benchmark its business & performance as compared to the competitors and industry. As of 2020, Wipro Technologies is one of the leading brands in the IT & Technology sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Wipro Technologies competitors and includes Wipro Technologies target market, segmentation, positioning & Unique Selling Proposition (USP).
| Wipro Technologies Brand Analysis | |
|---|---|
| Parent Company |
Wipro Limited |
| Category |
IT programming and services |
| Sector | |
| Tagline/ Slogan |
Applying Thought |
| USP |
Wipro provides complete range of IT services to the organization |
| Wipro Technologies STP | |
| Wipro Technologies Segmentation |
Enterprises seeking IT solution and services |
| Wipro Technologies Target Market |
Big International Enterprises requiring IT solution and services |
| Wipro Technologies Positioning |
Company with High quality standards |
| Wipro Technologies SWOT Analysis | |
| Wipro Technologies Strengths |
Below are the Strengths in the SWOT Analysis of Wipro Technologies: 1. Low cost advantage and High quality standards |
| Wipro Technologies Weaknesses |
Here are the weaknesses in the Wipro Technologies SWOT Analysis: 1. Low operating margin of other group of companies |
| Wipro Technologies Opportunities |
Following are the Opportunities in Wipro Technologies SWOT Analysis: 1. Company has good opportunity since the sector is growing |
| Wipro Technologies Threats |
The threats in the SWOT Analysis of Wipro Technologies are as mentioned: 1. Slowdown in US economy as major client base is from US |
| Wipro Technologies Competition | |
| Competitors |
Below are the top 3 Wipro Technologies competitors: |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Wipro Technologies. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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