SWOT Analysis of CA technologies with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
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CA technologies | |
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Parent Company |
CA technologies |
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Category |
IT programming and services |
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Sector |
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Tagline/ Slogan |
Agility made possible |
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USP |
Creates software which runs in different environment like mainframe, distributed, virtualized and cloud. |
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CA technologies STP | |
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Segment |
Industries use IT software and solution. |
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Target Group |
Large enterprises |
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Positioning |
Provides the Information technology software which works on different environments. |
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CA technologies SWOT Analysis | |
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Strengths |
1. One of the major providers of Information technology software, CA Technologies claims that its software is used by a majority of the Forbes Global 2000 companies 5. More focus on innovation and R&D. Company holds more than 400 patents worldwide and has more than 700 applications for patents in pipeline. |
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Weaknesses |
1. Highly depended on Mature market |
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Opportunities |
1. Acquisition to support of cloud computing strategy |
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Threats |
1. Intense competitions in the sector |
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CA technologies Competition | |
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Competitors |
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The brandguide table above concludes the CA technologies SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.
Browse marketing analysis of more brands and companies similar to CA technologies. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
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